『壹』 求一篇電子商務網路營銷方面的外文文獻，翻譯成中文2000左右，要近兩年的
自己去sciencedirect，springerlink等外文資料庫下載啊
或者到知網，維普等中文資料庫下載
很多的，校園網內免費獲取
校園網外可以利用google學術搜索，有部分能免費下載
僅供參考~
『貳』 能發給我幾份關於網路營銷的外文及翻譯么
The technical basis of network marketing
Network marketing is based on the technology infrastructure of computer network technology, as represented by information technology. Computer networks of modern communications technology and computer technology to the proct of combining it in different geographic regions and specialized computer equipment for external interconnection lines of communication into a large, powerful networks, thus enabling a large number of computers can easily transmit information to each other, share hardware, software, data and other resources. And network marketing is closely related to the computer network there are three types: the Internet, Extranet and Intranet.
] the theoretical basis for the network marketing
Theoretical foundation of network marketing is direct marketing network theory, network theory of relationship marketing, marketing theory and network software to integrate marketing theory.
Direct Response Network Marketing Theory
Internet marketing as an effective direct marketing strategy, network marketing that can be tested and measurable and can be evaluated and controlled. Therefore, the characteristics of the use of network marketing, you can greatly improve the efficiency of marketing and marketing decision-making effectiveness of the implementation.
Direct marketing theory is the 20th century, one of the 80's the concept of eye-catching. Direct Marketing Association of the United States for its definition is: "a place to proce any measurable response and (or) use the Stock Exchange reached one or more advertising media marketing system interaction." Directly Marketing the key to the theory that network marketing is that it can be tested, measurable, can be evaluated, which a fundamental solution to evaluate the effect of the traditional difficulties in marketing and marketing for more scientific decision-making possible.
(B) the network theory of relationship marketing
Relationship Marketing is a great importance since 1990 by the marketing theory, which mainly includes two basic points: First of all, in the macro level will be recognized that the scope of marketing a wide range of areas, including customer market, the labor market, the supply market , the internal market, the market stakeholders, as well as the affected market (government, financial markets); at the micro level, recognizing that the relationship between business and customers are constantly changing, the core of marketing should be a simple one-time past transactions to a focus on maintaining relations up long-term relationships. Socio-economic system, enterprises are a major subsystem, corporate marketing objectives by many external factors to the impact of marketing activities of enterprises is a consumers, competitors, suppliers, distributors, government agencies and social organizations the process of interaction, the correct understanding of the relationship between the indivial and the organization is the core of marketing is also key to business success or failure.
『叄』 想找一篇關於《網路營銷與傳統營銷的比較研究》的外文文獻和翻譯
The network marketing and traditional marketing what's different? The network marketing theoretically, the Internet, no time, by many regional limits and even means also greatly ahead, contain great business opportunity. Practically, it also or marketing, just with the high-tech means, he also has a management idea problem, also have strategic planning questions, there's a environmental analysis, a target market, a marketing strategy and method of performance, market competition and develop such problems, the off-line (the traditional marketing) all do bad enterprise, it is impossible to do in Internet marketing. A, management concept 1, ShiChangGuan problem Online "DengKeShangMen" is still relatively common, "selling concept" also has a large market, this regarding the effect of Internet marketing has a great effect. The initiative to understand and analyze the market environment, keenly feel market, find market opportunities and threats, the market for marketing or business, summarize unceasingly and use of market rules and mechanisms, make full use of market resources, these problems in online also need attention. And the off-line marketing without substantial difference. Without these, off-line slow-moving, online also not marketable; Offline you will only DengKeShangMen, online you wouldn't the initiative; Offline you only can call "this enterprise proction XXX, breed together, complete in specification, competitive price, welcome to our customers throughout", "general manager XXX with all the staffs greet you!" Selling advertising, online, you have a "science and technology humanist." , "create tomorrow's new life!" The idea of advertising, even if such, may contain imitation nature, very pale, because behavior need concept and level do inside information. 2, gu objective problem The following about customers view though conventional marketing, but also to the network marketing has revealed: -- have customer is actually an important resource of enterprises, the resources even more important than capital, labor, so enterprises should take customers as an important resources to run and attention; - although the final purpose is enterprise profit, but to meet the customer is the most fundamental means. Constructing "the customer center" management and marketing model and marketing clues help enterprises to better achieve this goal; - stand in "the customer position" consider may help prevent enterprise operating in the error and long-term development, and not hamper the enterprise their goals. Enterprise in concept should first turn; - "the customer center" the idea to melt into enterprise culture, enterprise organization, operating, want careful to each link, to into employee consciously action. Implement the "gu objective" at the very least, the starting point and the breakthrough lies in understanding the customer, familiar with customers, relatively high level is the pursuit of customer satisfaction, higher level is the customer as an enterprise of "important resources" to business and care. The network marketing if did not realize the importance of customers and no analysis of the characteristics and needs of the customers, cannot achieve customer satisfaction, its effect is of course the discount. Some enterprise network marketing means also revealed its customers "position" or not seriously consider "customers position". 3, strategic concept problems At large, global focus on planning, small, the ability to implement ornamented with attitude, can also affect the network marketing, lack of an overview ability and ideas, and there is no effective implementation of means, network marketing may not well. What is the status of the network, and your customers in the target market is where, how, what, market target marketing steps, marketing measures, key and breakthrough? I'm afraid all is to consider. The market need planning, customer need planned measures, marketing tool needs a system arrangement. 4, opportunities view problems Online unlimited business opportunities, how do you go to find it, discover it, analyze it and use it? The current market opportunities for operators, the operation, quality, experience, information processing power and means have higher requirements. Just think: a total enterprises, an even basic work is done bad enterprise, can adapt to the information society and the information platform needs? ! 5, innovation and pioneering conceptual problem The network itself is innovation results. Internet marketing methods, means, customer contact, trading methods and so on innovation and and the traditional marketing, flowers bloom, like emerge in endlessly, it is further expand the important means business credentials. Just website case, just those waking enterprise and old total photos, proct photos, enterprise introction, honorary certificate within less than effect, I'm afraid. Second, marketing tool Use "online peddler" calls many enterprise "network marketing" means is much. Just for a site, it didn't call the advantages of the Internet into full play, but is the practice of the off-line brought to online. The network marketing means, as with realistic marketing and has great creative entomological12 society, far more than "sell" and "peddled" and "advertising". At least the following method can realize: online 1, at present a lot of enterprise dedicated procts and service marketing and advertising sales; 2, attract and train, operation customer resources (to attract potential customers, understand customer, customer communication, to cultivate customer loyalty depth); Three, market information collection and processing (many enterprise noticed who "buy" what, need what, actually, customer information, procts information, technical information, competitive information, information instry, the policy is not only real marketing information... must be, network marketing can also be important information source added); 4, Internet marketing management, the author will encounter some enterprise, hope for their development network marketing work platform, the solicitor platform, customer platform is some good practices; 5, corporate image of the publicity and promotion; 6, online public relations; 7 and online customer service; 8, on-line enterprise cooperation; So on, including various enterprises create more means, more features. Online marketing invalid, may be realistic marketing of these means are not in value result is marketing also stay in "selling concept" performance. Three, marketing style problem Marketing not pragmatic, eager, blundering wind also reflect on the network. Build a web site and send some e-mails, they want to receive one transaction, the hope customers buying immediately, the management process of the reality doesn't lay the foundation of the blood, toil, enterprise management level of the enterprise's business credit enhancement, and establish, enterprise customer resources' training, enterprise technical quality progress, cultivate enterprise competitive advantage, where is the day will achieve no advantage in offline, is the advantage on the net? Even the site itself, also not the wish input, expect the "bottom line, even network marketing" as is "without this marketing". Often hear a enterprise said, I built on the Internet websites, how will not bring a transaction, even visit people have no! He who seem hinting cause. Website customers come from visitors, and customer is proced by numerous visitors, you don't go to understand visitors (possible customer), where nakedly, lack of fundamental attraction peddle, again not to cultivate visitors resources, who come to visit you. Web site again not planning, content and insipid, information updates, and even fewer mistakes, some enterprises or even proct prices have, some enterprise in different page price and type is paradoxical. Can you say this kind of practice is responsible earnestly, pragmatic? Not on the Internet still good, just exposes his management style. The network marketing, no target market, and no target market, no effective marketing mix strategy, no systematic thinking and planning, no foundation work dependably how can you be? Although the network marketing and traditional marketing in the way a lot of difference, but marketing in common is mutually, to do "network marketing", must have the ability to do the traditional marketing, can more effectively, more and more channels for a greater scope on make full use of the Internet tools and resources 。
『肆』 急求一篇網路營銷策略類純英語文獻
在學校一般都可以上一些資源網的版吧！權
http://www.sciencedirect.com/
『伍』 急求一份與網路營銷或者電子商務有關的外文文獻及翻譯，要求文獻有版權信息就行！！急急急~~在線等~~
[1]Bih-Yaw Shih,Chen-Yuan Chen,Zih-Siang Chen et al.An Empirical Study of an Internet Marketing Strategy for Search Engine Optimization[J].Human Factors and Ergonomics in Manufacturing & Service Instries,2013,23(6):528-540.
『陸』 求一篇關於網路營銷的外文文獻
文 獻 已 完 成 ，見 附 件
『柒』 求一篇網路營銷、網路推廣類的英文文獻及翻譯，需包括出處、作者，字數最好1萬字左右。
可以直接到相關的論文站點，上面的信息會更多更全更細的。
『捌』 有關網路營銷的外文文獻，還有翻譯，最好篇幅短一點~
你現在找到了么，我也在找，煩死了
『玖』 高分懸賞啊。求一篇或者兩篇 關於網路營銷外文以及翻譯
我們能做網路營銷翻譯