㈠ 网络营销与策划自考都有什么科目
这个内容你可以在北京教育考试院的综合信息查询系统上查到,十分的详细
㈡ 策划推广的 英文怎么说
策划推广:Planning Promotion
短语:
品牌策划推广Planning to promote brand ; Brand Plan Promotion
策划推广经理Marketing Communications Manager
渠道策划推广经理KA
奢华品品牌策划推广AUGSDA
英语文案策划与推广Market Article Writer and Editor
市场策划与推广专员HAPQ
推广策划Promotion Planning
网络策划执行与推广network planning implementation and promotion
营销推广策划marketing extend plan
(2)网络营销与策划英文扩展阅读:
策划[cè huà]
(谋划) plan; plot; scheme; engineer; machinate
hatch a plot
策划阴谋
plot behind the scenes
幕后策划
scheme for sth
策划某事
carefully calculated; elaborately planned
精心策划
plot in secret
策划于密室之中
A plot was hatched with secrecy
一个阴谋在暗中策划着
推广[tuī guǎng]
popularize; spread; extend; generalization
spread the scientific method of management
推广科学管理方法
popularize research results
推广科研成果
popularize the common speech (putong hua); popularize the common spoken Chinese
推广普通话
spread [disseminate] advanced experience
推广先进经验
popularize and apply scientific and technical achievements
推广应用科技成果
disseminate and apply major scientific and technological research achievements
推广应用重大科技成果
短语:
推广费用 promotion expenses
推广品种 commercial variety
㈢ 急求一份关于网络营销的英文文献及翻译
一、网页策略
A, web strategy
在网络市场空间企业的网站即代表着企业自身的形象。因此必须:
In the network market space enterprise website which represents the enterprise's own image. So you must:
1.抢占优良的网址并加强网址宣传
1. Take good website propaganda and strengthen url
2.精心策划网站结构
2. Carefully planned site structure
3.花大力气维护网站
3. Maintaining a website great effort
二.产品策略
2. Proct strategy
1. 企业可以通过分析网上的消费者总体特征来确定最适合在网上销售的产品。
1. The enterprise can through the analysis of online consumer's overall characteristics to determine the most suitable for online sales of procts.
2. 产品的市场涵盖面要广。
2. The proct was much broader coverage of the market.
3. 与客户直接交流,为其提供个性化的服务。
3. Communicate directly with customers, providing personalized service.
三.价格策略
3. The price strategy
1.企业可以开发一个自动调价系统,同时还可以开展市场调查,以及时获得有关信息来对价格进行调整。
1. Enterprises can develop a automatic adjustment system, at the same time can also carry out market research, and access to relevant information to adjust the price.
2. 开发智慧型议价系统与消费者直接在网上协商价格。
2. The development of the intelligent negotiation system and consumers directly to negotiate prices on the Internet.
3.企业可开诚布公的在价格目录上向消费者介绍本企业价格制定程序,促使消费者做出购买决策。
3. Enterprises can open in this enterprise from concept to consumer prices in the catalog are proceres, prompt consumers to make purchase decisions.
四.促销策略
4. The promotion strategy
1. 网络广告是目前较为普遍的促销方式。
1. Online advertising is the common way of promotion.
2. 利用网络聊天的功能开展消费者联谊活动或在线产品展销活动和推广活动。
2. The using function of network chat, the consumer fellowship activities or online proct exhibitions and promotional activities.
3. 与非竞争性的厂商进行线上促销联盟。
3. The online promotion alliance with non competitive vendors.
4. 将网络文化与产品广告相融合,借助网络文化的特点来吸引消费者。
4. Network culture and the integration of proct advertising, with the characteristics of network culture to attract consumers.
五.渠道策略
5. The channel strategy
1. 结合相关产业的公司,共同在网络上设点销售系列产品。
1. Combining with the related instry company, second-hand sale series of procts on the Internet.
2. 在企业网站上设立虚拟店铺。
2. In the enterprise to set up a virtual store on the website.
3. 可直接利用电子邮件进行线上购物,也可通过划拨电汇付款,由企业通过邮局邮寄或送货上门进行货物交割。
3. Can be directly use E-mail for online shopping, also can through the transfer by t/t payment, by company to delivery goods by post mail or door-to-door delivery.
六.网络营销的顾客服务
6. The network marketing customer service
通过实施交互式营销策略,提供满意的顾客服务正是许多企业网络营销成功的关键所在。网上顾客服务的主要工具有电子邮件、电子论坛,常见问题解答等
Through the implementation of an interactive marketing strategy, to provide satisfactory customer service is the key to the success of many enterprises network marketing. The main tool of customer service online email, electronic BBS, FAQ, etc
㈣ 营销活动的英文怎么说
Marketing campaign
英[]
ˈmɑ袭:kɪtɪŋ kæmˈpein
美[]
ˈmɑrkɪtɪŋ kæmˈpen
词典释义
marketing campaign[经] 市场运动
marketing activity市场活动
㈤ 活动页面一般被称为什么 网页设计制作啊,网络营销中,它的术语是(英文)
通常电子商务网站平台,会不定期举办一些活动,就是所谓的活动页面,专业术语称EDM页面。
谢谢采纳~~!
㈥ 急求论文:网络营销与策划的报告
网络营销与策划,这个题目可是很大啊。而且你要求的只是门户网站,只能够发软文,真正的热点事件还没接触到呢
㈦ 网络营销与策划
网络营销来包含的内容很多。自
1、搜索引擎推广。
2、自媒体平台推广。
3、交流互动平台。
4、其他。
网络营销策划后期数据跟踪很重要,网络上的信息变化快,需要随时调整,有需要可以直接联系。
移宝客提供,希望可以帮到你。
㈧ “市场营销”和“营销与策划”有什么区别
简单一点就是说市抄场营销泛袭指通过各种手段将商品销售给需要的群体及个人 。
营销策划指营销策划是一种运用智慧与策略的营销活动与理性行为,营销策划是为了改变企业现状,达到理想目标,借助科学方法与创新思维,分析研究创新设计并制定营销方案的理性思维活动。这是为实施营销目标而对营销策略进行实际运用的活动,是营销管理全过程的重要组成部分。
关于营销:营:指经营,销:指销售。学营销、谈营销、做营销者甚众,但销售高手并不多,既懂销售又懂经营者更不多。营销是一个融合了诸多元素的系统工程。
关于策划:策:是指计策、谋略; 划:是指计划、安排;连起来就是:有计划的实施谋略。通常需组织者因时、因地制宜,集天时、地利、人和,整合各种资源而进行的一种安排周密的活动。好的策划,能环环相扣、前后呼应。策划可大可小,时间可长可短。
㈨ 电子商务(E-commerce)和网络营销(E-Marketing)的定义用英文怎么讲
先给你中文的·
电子商务通常是指是在全球各地广泛的商业贸易活动中,在因特网开放的网络环境下,基于浏览器/服务器应用方式,买卖双方不谋面地进行各种商贸活动,实现消费者的网上购物、商户之间的网上交易和在线电子支付以及各种商务活动、交易活动、金融活动和相关的综合服务活动的一种新型的商业运营模式。
英文的:E-commerce is usually refers to in the world is widely in commercial and trading activities, on the Internet, open network environment, based on the browser/server application modes, both parties, not all business activities to truth, to realize the online shopping, consumer entered into between online trading and on-line electronic payment and various business activities, trading activities, financial activities and related comprehensive service activities, a new type of business operation mode.
网络营销:网络营销(On-line Marketing或E-Marketing)就是以国际互联网络为基础,利用数字化的信息和网络媒体的交互性来辅助营销目标实现的一种新型的市场营销方式。简单的说,网络营销就是以互联网为主要手段进行的,为达到一定营销目的的营销活动。
The network Marketing (Marketing or E line On - with international Marketing) is - based On Internet, using digital information and network media interactive to assist Marketing objectives of a new Marketing mode. Say simply, network marketing is with the Internet as the main means to achieve certain of the marketing target marketing campaign.