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市场营销英文选择题

发布时间:2021-02-22 18:56:35

A. 一道市场营销的英文原题目, 求英语兼市场高手回答, 不是翻译!!!!

P40.00 有单位么

B. 市场营销英文版的问题

1. Compare the traditional four Ps to the current four Cs.
(比较传统的4个Ps和目前的4个Cs)
2. Explain the role of the SBU in strategic planning.(简述SBU在战略规划中的角色)
3. describe the consumer segments based on income distribution in the United States.(简述美国市场以收入为基础的客户细分)
5. Many subcultures make up important market segments. Examples of four such important subculture groups include Hispanic, African American, Asian, and mature consumers. Describe the characteristics of each of these groups.(很多亚文化构成了很重要的市场细分,比较典型的4个例子包括西班牙裔,非裔美国人,亚裔和成熟消费者),简述这些群体的特点。
6. Each person’s distinct personality influences his or her buying behavior. Personality is usually described in terms of traits. What are these traits, and how do they affect the way people purchase items?每个人的不同的个性影响他或她的购买行为。通常个性被描述为个性特征。这些个性特征都是什么,他们是怎么影响购买行为的。
7. Compare and contrast the five major segmenting strategies.
比较5个主要的市场细分策略
8. Explain the concept of positioning for competitive advantage.解释竞争优势定位。
9. Services are characterized by four key characteristics. Name and describe these four characteristics.服务有4个明显的特征,分别叫做什么并且描述。
10. A manufacturer has four brand sponsorship options. Describe what they are.一个生产商有4种品牌促销的选择,分别是什么。
翻译的不好,很多专业术语可能不大对。

C. 求一篇英文的市场营销作业!

Along with society's development, the profession competition is day by day intense, how enhances the working efficiency, reces the management cost, the enhancement service level and enterprise's competitive ability, is each enterprise superintendent most matter of concern. More and more many superintendents thought the implementation computer scientific style management solves this question key.

The thing flows the transportation enterprise as a result of the profession characteristic, the tradition operating process complex, document many, the competition is day by day intense. The more and more many information question emerges, for example: On the one hand, must develop the customer market unceasingly, to the customer basic document, the cargo distribution situation, the contact person likes and the contact method has a more comprehensive understanding, on the other hand, must finish financial the receipts and disbursements work, guarantees the transport expense to be able on time receipts and disbursements, the debt to be clear, prompt press for payment. Formerly consulted the thick document material the procere, obviously was cannot be taken. Must adopt more effective solution. At the same time collects the process information the speed, the information accuracy, the security, but also affects the company whole management level and the decision-making strata to the overall service control and the coordination. Uses the computer software management information is solution above question effective means.

The thing class manages the software, is flows the transportation enterprise service flow according to the thing, according to relates the enterprise service various class numbers, composes an organic system, causes aspect the and so on service, finance, market information to be able to be convenient, to transmit quickly, and proces each kind of report form after synthesis processing to deliver for each function department and the decision-making strata. The appliance flows the management software system not only to be possible to save the massive manpower, reces in the work the fault, may be rapid to the customer inquiry inquires the information answer customer from the computer, moreover may help the policy-maker promptly to adjust the company to manage the strategy, enhances company's in same profession well-knownness, the enhancement company's competitive power.
In the past flowed the management emphatically in the enterprise interior work and organization's conformity, to the downriver customer's correspondence, was take serves and the quality as the main center of gravity. Therefore, the appraisal flows the management achievement and the effect criterion, is mostly by processes the order form period the speed, supplying goods rate and completes the quality to measure.

Along with the thing flowing instry development, increased the new content in the supply chain management pattern, thing flowing instry had the new ten major tendencies.

(1) thing flows the management from thing processing, promotes to in the thing Canadian value plan design, the solution and the management. May provides for the customer 度身订造 -like, and has the personalization the service, the enterprise graally changes emphasized the cross enterprise boundary the conformity, causes the maintenance and the management which the customer relates changes more and more importantly.

(2) changes the union by the opposition. In the traditional commercial channel, the enterprise mostly take as the center, pursues the self- benefit, therefore often makes the aspect which the enterprise opposes. However in under the pursue bigger competitive power actuation, many enterprises starts in each commercial circulation function the conformity, through the union plan and the work, forms highly the conformity supply chain channel relations, causes the channel overall result and the effect large promotion.

(3) changes the final survey by the forecast. The traditional circulation pattern carries on each thing through the forecast downriver channel resources to flow the work activity, unfortunately forecasts very little can accurate, thus has wasted many natures and the commercial resources. The emerging thing flows the management tendency is emphasized the channel member's union mechanism, between the member is willing to exchange transport business and the strategy information upstream, in particular internal demand and the proction material, causes the enterprise not to need to forecast, the circulation pattern changes the final survey foundation development graally by the forecast foundation.

(4) accumulates by the experience changes the vicissitude strategy. The empirical curve has since always been the enterprise uses for to analyze the market competition tendency and the development correspondence strategy method, and the experience which accumulates by the enterprise elders takes the main competition weapon, however the science and technology flies suddenly the progress, the enterprise defends stubbornly already has the experience instead to become the barrier which the enterprise develops, therefore in under the dispatch change environment, the experience and the extant channel foundation structure instead becomes the barrier which most difficult to overcome, the success enterprise must establish to the strategy direction sense of smell and continues the vicissitude management system to be able to survive.

(5) changes the relative value by the absolute value. The traditional finance appraisal will look only some absolute values, the new appraisal method emphatically in the relative value creation, that is will provide adds the value service in the channel, in the value which the customer will increase the enterprise may account for how many proportions.

(6) changes the procere conformity by the function conformity. In the competition channel intense environment, the enterprise must day by day in a quicker response, the downriver customer's need, thus must effective conformity various departments' transport business, and acts by the procere -like operating system, the thing flows the work and the activity has the cross function mostly, cross enterprise's characteristic, therefore the procere type conformity is the thing class manages the successful key point.

(7) changes the hypothesized conformity by the vertical conformity. In the traditional channel, some big enterprises carry on the channel the vertical conformity, to through grasps by the time has a bigger strength, the fact proved this is not successful, instead dispersed enterprise's resources, and weakens the principal work. Today the enterprise manages the tendency is dedicated nucleus □0 □$.  The service, makes the non- core business request for the specialized management company, forms the hypothesized enterprise conformity system, causes the main body enterprise to provide a better proct and the service.

(8) changes the information share by the information retention. Under the supply chain management structure, supplies in the chain to be connected the enterprise to have to supply the information which the chain conformity needs to share with other enterprises, otherwise, is unable to form the effective supply chain system.

(9) changes the knowledge study by the training. In future which may foresee, any thing flows the procere to complete by the manpower. However, the thing flows the work to need to flow the foothold and in mostly the transportation network in each thing carries on, probably some 90% time, the thing flows the manager to be unable to perform to monitor personally. Globalization development tendency, also increased the thing to flow the human resources management the order of complexity. The thing flows the manager to have by the indivial personnel skill training way, changes the knowledge foundation the study development.

(10) changes the value management by management accounting. Future many enterprises will be willing to invest many resources establishments basic accountant the system, in will provide the increment creation emphatically, the cross enterprise's management information, by the time will be able the true approval creation value work, but must only will lie in the income to increase, in cost fluctuation.

D. 经济学:《市场营销专业英语试题》你有吗

i

E. 市场营销选择题~

C,市场领导者的收益在市场中的收益永远都是最大的,因为它的市场份额最大,除非它的地位变了。

F. 市场营销选择题

你算找对人了,我正好讲授《市场营销学》课程,下面给你一份标准答案:
1-D 2-A 3-A 4-D 5-A 6-D 7-C 8-C 9-B 10-A

G. 市场营销题,谁会呢,用英文解答

Customer value is e to supplier to a certain way involved in the customer's proction and operation activities in the process and to the benefits of the customer, that is, the customer through the purchase of goods the revenue and customer cost price (purchase cost and after purchase cost), the difference between the enterprise to customer value from the potential on customer value, perceived value, actual realization of customer value and level.

H. 关于市场营销的选择题(英文版),谢谢各位兄弟姐妹们

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