A. 市场营销英语翻译
5.2相关分析和投资组合的大部分股权将研究使用商品指数的商品之间的相关性加强的重点从较低的多样化所带来的好处。我们考虑的不仅是商品,股票债券指数组合的相关性,而且个人之间的合约期货的两两相关性。我们还研究了不同类别的相关性研究为期货每年。
5.2(A)在期货类别的相关性和跨时间的多样化,很多股票过去10年的研究报告中有一个公平的市场,加强国际间的相关性不同,造成了减少分散的效益。早先的研究发现,股市之间的相关性大约在20世纪70年代如Bertoneche,1979年(0.20)。 (最近的研究索尔尼克,Boucrelle和乐毛皮,1996年,Shawky,库策尔,和米哈伊尔,1997年)报告,相关增加到约0.50。对于我们的数据表3显示,不同期货合约之间的平均相关性要比较低的股票市场,并从一年到下相对稳定。事实上,许多相关的这些年平均接近零,支持期货合约成为一个多元化的资产组合纳入资产非。
5.2(B)的相关性在不同的期货与同样加权组合表4提供的平均相关每一个与所有其他期货期货合约,以及与他们相关的同样加权组合,高盛和CRB指数。该表还规定了该期货合约的最低合同与每个相关研究正在进行。以前的研究没有进行充分调查不同群体之间的期货合约及相关特征,如以下所示。表4显示,合同22 41期货,其最低17度与货币期货,其中的美元期货。与10个相关的利率期货,至少有5个股票指数期货,商品期货和3。此外,所有利率期货的负相关,同样的加权组合。此外,商品期货合约7人及其与最低的利率期货的相关性。总体而言,货币和利率期货,以及商品期货,可以降低投资风险,由于其他期货合约的相关性低。
5.2(C)相关群体之间和内部表5提供了组内和之间的相关性,平均集团内(组内)沿对角线和跨组间组(给予相关)的相关性关闭对角线。表5显示,各组内的平均相关性为应力强度因子,利率,能源和商品指数高。
B. 市场营销的定义怎么翻译成英文
The market marketing is the plan and the execution about the commodity, the service and the creativity idea, the fixed price, the promotion and retailing, creates conforms to indivial and the organization goal exchange one kind of process.
C. 市场营销怎么翻译成英语我学市场营销,但是英语该怎么说谢谢
市场营销学 标准翻译是:marketing
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市场营销学译自英文“Marketing”一词,原意是指市场上的买内卖交易活容动,它作为一门学科,在我国被译为市场营销学、市场学和销售学等,是适应现代市场经济高度发展而产生和发展的起来的一门关于企业经营管理决策的科学。
D. 市场营销怎么翻译成英语
市场营销的英文翻译是marketing management,作为名词或课程使用,具体分析如下:
marketing management
英 [ˈmɑ:kɪtɪŋ ˈmænidʒmənt] 美 [ˈmɑrkɪtɪŋ ˈmænɪdʒmənt]
销售管理;市场营销
相关短语:
1、Marketing OPerations Management市场运作与管理
2、Wine Marketing &Management红酒市场营销及管理
3、MSc Marketing and Management市场与管理
4、Services Marketing & Management服务营销与管理
相关例句:
1、MarketingManagement,FinanceManagement,OperationManagement, EngineeringEconomy,RiskManagement.
市场营销,财务管理,运营管理,工程经济,风险管理。
2、.
营销管理流程制度健全程度。
3、 .
基于中间件技术构建电力营销管理系统的应用研究。
4、,consumptioncongestionhas drawn .
消费集成作为一种新的营销管理模式,引起了商家越来越多的关注。
5、.
供电系统电力营销的数字化管理模式研究。
6、 Workflow.
基于工作流的电力营销管理信息系统的研究。
E. 市场营销英文文献翻译成中文3000字
一、服务营销。
现代经济发展的一个显著特征是服务业的蓬勃发展,其在国民经济中的地位愈来愈重要,服务营销的重要性日益突出,中国已经加入WTO ,外资企业纷纷抢滩中国,中外服务市场营销大战将出现白热化的态势。现实经济生活中的服务可以区分为两大类。一种是服务产品,产品为顾客创造和提供的核心利益主要来自无形的服务。另一种是功能服务,产品的核心利益主要来自形成的成分,无形的服务只是满足顾客的非主要需求。贝瑞认为,在产品的核心利益来源中,有形的成分比无形的成分要多,那么这个产品就可以看作是一种“商品”(有形产品) ;如果无形的成分比有形的成分要多,那么这个产品就可以看作是一种“服务”。与服务的这种区分相一致,服务营销的研究形成了两大领域,即服务产品的营销和顾客服务营销。服务产品营销的本质是研究如何促进作为产品的服务的交换;顾客服务营销的本质则是研究如何利用服务作为一种营销工具促进有形产品的交换。但是,无论是服务产品营销,还是顾客服务营销,服务营销的核心理念都是顾客满意和顾客忠诚,通过取得顾客的满意和忠诚来促进相互有利的交换,最终实现营销绩效的改进和企业的长期成长。
First, services marketing.
Modern economic development is characterized by a significant service instry booming national economy, the status of its growing importance of services marketing highlights the growing importance of China has joined WTO, foreign companies have to seize the Chinese, and foreign services, marketing war will appear white-hot trend. Economic life of service can be divided into two categories. One is service procts, proct creation and delivery for customers mainly from the core interests of intangible services. The other is the function of services, procts, mainly from the formation of the core interests of the ingredients, invisible only to meet customer service needs of non-major. Berry think that the source of the proct's core interests, the tangible and intangible elements of composition to be more than that, then the proct can be seen as a "commodity" (tangible procts); if intangible components of tangible elements to more than that, then the proct can be seen as a "service." And services consistent with this distinction, service marketing research formed the two major areas, namely services, procts, marketing and customer service marketing. Service is the essence of proct marketing, how to promote the exchange of proct services; customer service is of the essence of marketing, how to use the services as a marketing tool to promote the exchange of tangible procts. However, both services proct marketing, or customer service, marketing, service marketing is the core concept of customer satisfaction and loyalty, and by obtaining customer satisfaction and loyalty to the promotion of mutually beneficial exchange, and ultimately sales performance improvement and long-term business growth.
二、网络营销。
互联网络是一种利用通讯线路,将全球电脑纳入国际联网的信息传送系统必将是未来市场营销最重要的渠道。网络营销的特性包括;可24 小时随时随地地提供全球性营销服务;电脑可储存大量的信息,代消费者查询,可传送的信息数量与精确度,远超过其他媒体;能因应市场需求,及时更新产品或调整价格;减少印刷与邮递成本;且无店面租金,节约水电与人工成本;可避免推销员强势推销的干扰;可经由信息提供与互动交谈,与消费者建立长期良好的关系。互联网络是一种功能最强大的营销工具,它同时兼具渠道、促销、电子交易、互动顾客服务以及市场信息分析与提供的多种功能。
它以声光互动沟通的特质,作为跨越时空的媒体,已深深吸引年青一代人的眼光。此外,它所具备的一对一营销能力,正是符合[ 分众营销]与[ 直效营销]的未来趋势。 网络营销可视为一种新兴的营销渠道,它并非一定要取代传统的渠道,而是经由信息科技发展,来创新与重组营销渠道。但不可否认的是,网络营销必然会给传统营销造成冲击,因此商业界必须要注意这种趋势,并与软件产业作密切的联系与合作。以广告业为例,在最新媒体时代,销售是从开始到完成的一贯作业,就是说由吸引注意、引发兴趣、造成购买欲、进行采购,一气而成,而广告公司将参与营销的全程。商业企业也有必要改变传统的组织形态,提升新媒体部门的功能,引进兼具营销素养与电脑科技的人才,未来才能具备市场的竞争优势。
Second, network marketing.
Use of the Internet is a communication line, into the international network of global computer information delivery system will be the next most important channel for marketing. Internet Marketing features include; can provide anytime, anywhere 24 hours of global marketing services; computer can store large amounts of information, on behalf of consumer inquiries, the amount of information transmitted and accuracy, far more than other media; to meet market demands in a timely manner Update proct or price adjustments; rece printing and mailing costs; and no store rent, saving water and labor costs; can avoid the interference of a salesman selling strong; can talk through the provision of information and interaction with consumers long-term good relations. Internet is the most powerful marketing tool, it also combines Qu, marketing, electronic transactions, interactive customer service and market information analysis and delivery of a variety of functions.
It features sound and light interactive communication, as of time, the media, who have been attracted to the eyes of the younger generation. In addition, it has a one to one marketing capabilities, it is consistent with [Focus marketing] and [direct marketing] future trend.
Internet marketing can be considered as an emerging marketing channels, it is not necessarily to replace the traditional channels, but through the development of information technology to innovation and re-marketing channels. But it is undeniable that online marketing is bound to impact traditional marketing, so the business community must pay attention to this trend, and with the software instry for close contact and cooperation. Advertising instry as an example, in the latest media age, sales are consistent from start to finish operation, that is attracting attention from the triggered interest, resulting in purchases, procurement, these cities become, and advertising companies will participate in the marketing of the whole. Commercial enterprises also need to change the traditional organizational forms, to enhance the functions of the new media sector, the introction of both quality and marketing personnel in computer technology, the future can have the market's competitive advantage.
三、绿色营销。
所谓“绿色营销”,是指社会和企业在充分意识到消费者日益提高的环保意识和由此产生的对清洁型无公害产品需要的基础上,发现、创造并选择市场机会,通过一系列理性化的营销手段来满足消费者以及社会生态环境发展的需要,实现可持续发展的过程。绿色营销的核心是按照环保与生态原则来选择和确定营销组合的策略,是建立在绿色技术、绿色市场和绿色经济基础上的、对人类的生态关注给予回应的一种经营方式。目前,西方发达国家对于绿色产品的需求非常广泛,而发展中国家由于资金和消费导向上和消费质量等原因,还无法真正实现对所有消费需求的绿化。以我国为例,目前只能对部分食品、家电产品、通讯产品等进行部分绿化;而发达国家已经通过各种途径和手段,包括立法等,来推行和实现全部产品的绿色消费。从而培养了极为广泛的市场需求基础,为绿色营销活动的开展打下了坚实的根基。以绿色食品为例,英国、德国绿色食品的需求完全不能自给,英国每年要进口该食品消费总量的80% ,德国则高达98%。这表明,绿色产品的市场潜力非常巨大,市场需求非常广泛。
绿色营销只是适应二十一世纪的消费需求而产生的一种新型营销理念,也就是说,绿色营销还不可能脱离原有的营销理论基础。因此,绿色营销模式的制定和方案的选择及相关资源的整合还无法也不能脱离原有的营销理论基础,可以说绿色营销是在人们追求健康、安全、环保的意识形态下所发展起来的新的营销方式和方法。现代企业只有树立起一种全新的可持续发展营销的经营理念,努力开展绿色营销,开发绿色产品,进行绿色生产,才能和可持续发展潮流相适应。同时,企业还可进一步“导向消费者”,促成可持续消费模式的全面建立和实现,承担起促进社会发展和生态环境发展的责任和义务,使企业的经济效益、社会效益和环境效益相统一。
Third, green marketing.
The so-called "green marketing" refers to the social and enterprises are fully aware of the increasing environmental awareness of consumers and the resulting need for clean-based pollution-free procts based on the discovery, creation and select market opportunities, through a series of rational means of marketing to meet consumer and community development needs of the ecological environment and realize sustainable development process. Green Marketing is the core ecological principles in accordance with environmental protection and to select and determine the marketing mix strategy is based on green technology, green markets and green based on economic, ecological concerns for the human response to a mode of operation. Some developed countries the demand for green procts is very extensive, but developing countries as capital and consumer orientation, quality and consumer reasons, it can not really achieve the greening of all consumer demand. Taiwan for instance, currently only some food, home appliances, communication procts, part-green; while developed countries have adopted a variety of ways and means, including legislation, etc., Lai Tuixing and the achievement of all procts Di green consumption. Thus having a very broad basis of market demand for green marketing activities have laid a solid foundation. To green, for example, the United Kingdom, Germany, the demand for green food can not self-sufficient, the United Kingdom every year, the import of 80% of the total food consumption in Germany is as high as 98%. This indicates that the market potential for green procts is very large, very wide market demand.
Green marketing is the twenty-first century consumer demand resulting from a novel marketing idea, that is, green marketing, marketing is also not out of the original theory. Therefore, the development of green marketing model and program selection and integration of related resources can not can not be severed from the original basis of marketing theory can be said that green marketing is the pursuit of health, safety, environmental protection, developed under the ideology of the new ways and means of marketing. Establish a modern enterprise is only a new marketing philosophy of sustainable development, make efforts to green marketing, the development of green procts for green proction, and sustainable development to adapt to the trend. At the same time, enterprises can further "consumer oriented", to promote sustainable consumption patterns of the full development and realization of their obligation to promote social development and ecological development of the responsibilities and obligations, so that their economic, social and environmental benefits .
F. 本人急需 市场营销词汇 和以下翻译成汉语的内容
1 :两个组合经理工作竞合投资管理公司. 每雇用保安分析家准备输入数据,为施工的最优组合. 当全部完成后, 有效前沿获得一个经理主导,经理二,一的最优组合的风险在于西北 乙的. 为吸引更多有效前沿所称经理的证据显示:
A组:她雇用了更好的安全分析家乙: 她有效地利用了基于Excel的投资组合分析工具三: 她要小心,不要买到基地/出售决定,对估值模型仅四: 她预测,不同于用经理乙
2 : 考虑一个投资机会形成一套有两个证券市场,是完全负相关. 全球最小方差组合的标准差就是始终__________ .
答:总和证券标准偏差二:相当于-1三:等于0四: 大于0
3 : ------是一个真正发言的方差风险组合.
答:高间相关系数证券 越将减少组合的差异二: 有很直接的关系,证券的相关系数和方差组合三: 程度上的差异,组合,是减少程度取决于相关证券四: 但上述4 :市场风险又称为__________和__________ .
答:系统性风险,可分散风险二:独有的风险,风险nondiversifiable三:系统性风险,风险nondiversifiable四:独有的风险, 分散风险
5 :标准差和贝塔两种风险衡量,但它们是不同的是__________ . 答:促措施既有系统性和非系统性风险二: 促措施只有系统性风险,而标准差是衡量总风险三: 促措施只有杂乱风险,而标准差是衡量总风险四: 促措施既有系统
G. ~市场营销~~英文翻译怎么说
这是来我学校经管学院所有的专业:源
市场营销 Marketing
国际经济与贸易 International Economy and Trade
财务管理 Financial Administration
人力资源管理 Human Resource Administration
工商管理 Instrial and Commercial Administration
公共事业管理 Public Business Administration
信息管理与信息系统 Information Administration and Information System
会计学 Accounting
这是学生称呼:
大一的 Freshman
大二的 Sophomore
大三的 Junior
大四的 Senior
谢谢!
漫步风灵
Fenlly Zippyco
2007-11-30 12:10
H. 汉语译成英语(市场营销)
Differences in the formulation of appropriate business strategies. Manifested mainly in response to strong branded procts weaknesses improvements or new proct to squeeze into the market, open up a new situation. These procts must be in terms of performance, specifications, structure and other technical indicators with strong brands are significant differences, but also time in marketing, marketing, geography, marketing and other operations on the price difference to start operation. Even in the packaging of such a non-main business segments, but also create a unique differentiation operating effects, such as color, style, use's prowess, can give a fresh feel.
REALFLEET core marketing strategy must proceed from the customer needs to find differences, explore the differences and use the difference for themselves has yet to set foot in the creation of a competitor or do not set foot in the market space, through efforts to become the market leader in the only brand or brands , with the sole or lead their own rapid solid market position, to win the first pot of gold market until becoming the authority to establish a stable of consumer brand loyalty and become cash cows, and ultimately achieve the exclusion of dissidents, the collapse of the opponent's The purpose of this unique and exclusive in nature and is caused by the difference of the core of enterprise marketing strategy connotation.
REALFLEET company marketing mix strategy:
1, proct
Outstanding personalized design customized procts to the popular designs, brought to people's not just a visual appliances fashion company will design the concept of cultural penetration in the life, the design of the extension, the proct of human nature give it more functional.
2, price
The price difference should not be too high. The price is too high enough to discourage the vast majority of customers, turned to a relatively low-cost procts. For Rational customers, the price is not a determining factor in measuring the proct, but it is definitely not care. Prices in the customer's mind, will always be the impact of the purchase of one of the important factors in decision-making, so the price should be differentiated customer expectations in the framework of the ceiling.
3, channels
The manner insisted direct to increase the number of concept stores, improve the market network
4, the promotion of
Adhere to the image of the unique positioning, with the professionalization of the creative and design to create corporate brand, using the image of the strategy for market differentiation.