past營銷模式

❶ 關於可口可樂的國際營銷的案例 幫忙回答

1. What is the primary basis for Coke』s past international marketing success? Is it only advertising?
No, it isn』t. Except advertising. It also took the following measures.
(1) The company often tailored the flavor, packaging, price to match the tastes in specific markets
(2) Local managers were assigned responsibility for sales and distribution programs of Coke procts to reflect the marked differences in consumer behavior across countries.
2. Given the growing political and economic uncertainty, what changes can Coke make to it』s global marketing strategy?
In my opinion ,because of the political and economic uncertainty .Coke should think locally and act locally

3. What is the real meaning of 「think locally and act locally」? Can and should this marketing philosophy always work? Why?
It means that Coke should make decision according to the specific environment in different countries. It will always work .If one company want to develop in a good way in different countries, it should adopt itself to the environment of the specific country. it is the way to meet the needs of certain country.

❷ past modal是什麼語法

modal 英[ˈməʊdl] 美[ˈmoʊdl] n.情態動詞; adj.模式的; 情態的; 形式的; 語氣的; [例句]Modal verbs generally take the bare infinitive. 情態動詞通常用不帶to的不定式

❸ 市場營銷怎麼翻譯成英語

市場營銷的英文翻譯是marketing management，作為名詞或課程使用，具體分析如下：

marketing management

英 [ˈmɑ:kɪtɪŋ ˈmænidʒmənt] 美 [ˈmɑrkɪtɪŋ ˈmænɪdʒmənt]

銷售管理;市場營銷

相關短語：

1、Marketing OPerations Management市場運作與管理

2、Wine Marketing &Management紅酒市場營銷及管理

3、MSc Marketing and Management市場與管理

4、Services Marketing & Management服務營銷與管理

(3)past營銷模式擴展閱讀

相關例句：

1、MarketingManagement,FinanceManagement,OperationManagement, EngineeringEconomy,RiskManagement.

市場營銷，財務管理，運營管理，工程經濟，風險管理。

2、.

營銷管理流程制度健全程度。

3、 .

基於中間件技術構建電力營銷管理系統的應用研究。

4、,consumptioncongestionhas drawn .

消費集成作為一種新的營銷管理模式，引起了商家越來越多的關注。

5、.

供電系統電力營銷的數字化管理模式研究。

6、 Workflow.

基於工作流的電力營銷管理信息系統的研究。

❹ zara的市場營銷策略的英文文獻

這些都是國外網站上的，沒有中文翻譯的，看不懂的話試試翻譯器，查查字典什麼的，我要是給你翻譯怕誤導你。

Zara: Cool Clothes Now, Not Later

Ask any urban European female under the age of 30 and chances are she has shopped at Zara, the clothier whose inexpensive but stylish offerings have attracted a cult following. Zara also sells men』s fashions, again aimed at the stylish and youthful.

Mathieu Soto, a college tennis player from France with dark eyes and devastating good looks, was asked to compare Zara to The Gap, the U.S. - based clothing giant with a major presence in Europe. His response: 「I don』t know. I』ve never shopped at The Gap.」

Most U.S. young alts have never shopped at Zara, but that seems likely to change in the near future. In the past five years Zara has grown from 179 stores mostly in Spain to 450 stores in 29 countries including the United States and Canada. Zara now has stores in New York, New Jersey, Miami, and Toronto—with more on the way.

While Zara is unlikely to displace The Gap in the U.S. market, they are certain to offer U.S. consumers an option previously unavailable to them. They have a sound if unusual marketing strategy in which logistics plays an important role. Logistics also plays an important role in Zara』s growth plans, notably its expansion into the U.S. market.

Zara』s Marketing Strategy

Zara』s marketing strategy focuses on proct variety, speed-to-market, and store location. It is also notable for what it excludes. Zara does not advertise in the traditional sense. If you want to find out what』s currently available at the Zara stores you have two options: go to the web site or go to the store. Zara puts 10,000 different items on the store shelves in a single year. It can take a new style from concept to store shelf in 10-14 days in an instry where nine months is the norm. In its primary European markets, Zara locates its stores close together. Visitors comment that Zara in Madrid is like Starbucks in a major U.S. city—you see another store on every street corner.

Zara』s Toronto store is located just north of the center of downtown in a major shopping district dense with malls and lined with stand-alone stores and giant office buildings. The potential for intense competition is clear.

「These office buildings are full of the people we want as customers. We want them to stop in at lunch or after work. We want to see them often, so we have to change what we have on the shelves,」 said Zara』s Toronto store manager. 「They could shop in a lot of other stores, so we have to make it worth their time to come here.」

This also helps explain why the company does not advertise. If a Zara customer wants to know what Zara has, he or she must go to the store. The stock changes often, with most items staying on the shelf for only a month, so the customer often finds something new and appealing. By the same token, if the customer finds nothing to buy this visit, the store』s regular customers know that tomorrow or next week—sometime soon—new goods will be on Zara』s shelves. That makes it worth another visit.

Zara relies heavily on store employees for market information. If a customer looks at a sweater and comments, 「That would look really nice with a cowl collar,」 an employee can relay that information to Spain where managers decide whether or not to proce the suggested item. If they decide to make it, they can put it on the shelf in Toronto in two weeks or less, partly because they ship by air. Ocean shipping would add at least another ten days to the time it takes to get the proct in front of the customer, undermining the speed-to-market and proct variety strategy.

The Role of Logistics
Putting the variety of goods on the shelves in Toronto and other North American stores requires an unusual, though not unique, logistics strategy for the fashion instry. Zara air expresses goods from its single distribution center in Spain, usually in small quantities. In the 1970』s, The Limited used a similar strategy to support its test marketing, air expressing small quantities of new styles from Asia to U.S. stores. In Zara』s strategy, however, the speedy shipments are part of the core strategy, not just test marketing. Zara also ships frequently, allowing lower inventories while serving its multinational market from a single distribution center in Spain.

「We receive shipments o n Tuesday and Saturday, which means that we have different items in the store at least twice a week. While each shipment replenishes items that sell well, each also includes new items. That』s why our customers come in often,」 the Toronto store manager said. 「We might get ten of one item and five of another. We』re constantly testing.」

The density of Zara』s store locations in Europe helps achieve logistics efficiencies. They can fill trucks for frequent shipment in markets close to proction and ship larger quantities by air to more distant stores. Zara keeps transportation costs low on the supply side, since most of the proction takes place in Spain. This contrasts radically to most large fashion manufacturers, which rely on low cost manufacturing in Asia and South America, but then pay higher inventory costs and move goods to market more slowly.

The air express strategy also allows Zara to maintain a multinational market presence with only one distribution center. They trade higher transportation costs for lower warehousing and inventory costs. Add to this the idea that fast transportation
supports the proct-innovation strategy that is the heart of Zara』s marketing, and the importance of logistics in Zara』s marketing strategy is clear.

The Results and the Future

Zara』s parent company, Inditex, reached $2.7 billion in 2001 revenue. This made it the fastest growing clothing manufacturer in the world. Zara, Inditex』s fastest growing division, turns its inventory twice as fast as major competitors, with an inventory-to-sales of 7% compared to an instry average of 14%. Their profitability in European operations (15%) is fifty percent higher than that of its major competitors. Zara manufactures 80% of its clothing in Europe, with most of the remaining 20% is sourced in Mexico.

While top managers are understandably closed-mouthed about their plans, Zara seems ideally positioned to penetrate the U.S. market in a major way. With some manufacturing already in Mexico, they could easily open a second distribution center aimed directly at the U.S. market. This would make their youth-oriented styles widely available in the world』s most lucrative market.

Question 1 – Zara』s Business Model and Competitive Analysis

Zara, the most profitable brand of Inditex SA, the Spanish clothing retail group, opened its first store in 1975 in La Coruña, Spain; a city which eventually became the central headquarters for Zara』s global operations. Since then they have expanded operations into 45 countries with 531 stores located in the most important shopping districts of more than 400 cities in Europe, the Americas, Asia and Africa. Throughout this expansion Zara has remained focused on its core fashion philosophy that creativity and quality design together with a rapid response to market demands will yield profitable results. In order to realized these results Zara developed a business model that incorporated the following three goals for operations: develop a system the requires short lead times, decrease quantities proced to decrease inventory risk, and increase the number of available styles and/or choice. These goals helped to formulate a unique value proposition: to combine moderate prices with the ability to offer new clothing styles faster than its competitors. These three goals helped to shape Zara』s current business model.

Zara』s Business Model
Zara』s business model can be broken down into three basic components: concept, capabilities, and value drivers. Zara』s fundamental concept is to maintain design, proction, and distribution processes that will enable Zara to respond quickly to shifts in consumer demands. José María Castellano, CEO of Inditex stated that "the fashion world is in constant flux and is driven not by supply but by customer demand. We need to give consumers what they want, and if I go to South America or Asia to make clothes, I simply can't move fast enough." This highlights the importance of this quick response time to Zara』s operations.

Capabilities of Zara, or the required resources needed to exploit the opportunities and execute this conceptual strategy, are numerous for Zara. Zara maintains tight control over their proction processes keeping design and manufacturing in-house or with some strategic partnerships located nearby Headquarters. Currently, Zara maintains 80% of its proction processes in Europe, 50% in Spain which is very close to La Coruña headquarters. They have strategic agreements with local manufacturers that ensure timely delivery and service. Through these strategic partnerships and the benefits brought by this proximity of manufacturing and operational processes, Zara maintains the flexibility necessary to design and proce over 12000 new items annually. This capability allows Zara to achieve their strategy of expedited response to consumer demand.

Value drivers for Zara are both tangible and intangible in the benefits that are returned to all stakeholders. Tangibly, Inditex, the parent company of Zara, has 11.02% net margin on operations and their market capitalization (Equity – market value) is

❺ 資料庫營銷是什麼很多人包括我在內還是第一次聽到這一事物．

Database Marketing Defined

Database marketing is the technique of gathering all the information available about your customer, leads, and prospects into a central database and using that information to drive all your marketing efforts. The information is stored in a marketing database and can be used at both the strategic and tactical levels to drive targeted marketing efforts.

A company that utilizes database marketing continually gathers, refines, and analyzes data about their customers, their buying history, prospects, past marketing efforts, demographics, and so forth. They analyze the data to turn it into information that supports all their marketing and sales programs. More enlightened marketing companies also use customer and prospect interests and preferences, generally gathered on their web site, to tailor marketing efforts right down to the indivial level.

Who Uses Database Marketing?

The most successful marketers on the Internet today are database marketers. Dell Computer and Lands』 End are great examples.
Database marketers can…

Send targeted promotions to any segment of their customer and prospect lists
Measure the value of their indivial customers
Track promotional efforts, measure responses, purchases, and the return on investment for every dollar spent on their promotional efforts.
Database marketing has long been in the domain of the Fortune 500 - companies that spend millions of dollars on their marketing efforts. It is now in the domain of smaller organizations with smaller budgets!

Database Marketing & Direct Marketing

Direct marketing describes a collection of tactics and communication channels (direct mail, email, telemarketing, etc) that share a common attribute – the results can be measured. (「I mailed 1000 letters, 10 people responded, and I made 2 sales」). A common, if simplistic, definition of direct marketing is 「marketing with measurable results.」

Database marketing organizes a company』s customer and prospect data so that it can be used more effectively in a direct marketing effort. It is a way of organizing the whole marketing process. Database marketing allows you to choose what to market to whom - and when, based on the sum total of your knowledge and experience with a customer or prospect. Then, assuming the use of good direct marketing techniques, you can measure the effectiveness of the effort.

Benefits of Database Marketing

The single most important benefit of database marketing is the ability to target your marketing efforts, which means specific groups in your marketing database get specific messages that are important to them. You will focus your marketing dollars on customers that are most likely to buy and spend less on customers that are less likely to buy. The result is an increased return on your marketing investment.

Database Marketing Examples

Your clothing store is going to have a sale on children』s clothing. Rather than mail a postcard to the whole customer list, you mail the postcard only to customers who have purchased children』s clothing in the past. The result of that targeting effort will be reced marketing costs and increased return on your investment.
You are about to introce a new proct line of very attractive purple widgets. In your database you select two lists; people who have purchased your widgets in the past, and people who haven』t. You design a special introctory offer for past widget buyers and send it to all of them. Then you send a special 『first time buyer』 offer to just part of that list of non-widget-buyers to see if your offer works. If it proces good results, you send the offer to the rest of the list. If not, you either save your money or design a new offer and test again.
A sporting goods company has a web site on which people can sign up to receive special offers. At the same time, people can indicate their areas of interest – soccer, camping, tennis, etc. They can also indicate a preference for receiving offers by mail or email. At the beginning of camping season, the sporting goods company selects four different lists:

customers that have purchased camping equipment or indicated an interest in camping and prefer email offers
customers that have purchased camping equipment and prefer offers by mail
prospects that have indicated an interest in camping and a preference for email
prospects that have indicated an interest in camping and a preference for mail
Four different marketing campaigns are designed, implemented, and the results are measured for effectiveness. Everyone has received offers that interest them (camping) using the delivery method (mail or email) they prefer. There is no 「junk mail」 in this effort, and marketing dollars have been utilized very efficiently. The chances for a profitable marketing campaign have been maximized.
By analyzing your marketing database you determine that your best customers meet certain identifiable criteria, say married couples with children. On the mailing list sign up page on your web site, you ask people to indicate if they are married or have children, thereby identifying them as likely prospects to become good customers. Further, you rent a prospect mailing list and limit the selection to married couples with children as a way to target your prospecting efforts more accurately.
In summary…

Database marketing lets you work more intelligently by making marketing decisions based on facts gleaned from your marketing database. The result is enhanced sales with limited marketing expenses – and better return on your marketing investment.

❻ 可不可以麻煩幫我翻譯一下，謝謝

First, the importance of the marketing environment in the enterprise development
1. To ensure that the proct development towards high-tech development track with the rapid development of science and technology today, many of the high-tech is introced into the internal proction and development, but also in the use of these procts by more and more accepted, e to the stimulation and the impact of marketing environment, companies in the instry in order to maintain a solid position in proct quality big efforts, increase the technological input internal proct quality, and conform to the modern information age development, the introction of computers and other high-tech, so that internal innovation capability has been improved, which is also the best way of marketing companies to rece risk. Therefore, enterprises should enhance their market competitiveness, we need to continuously improve procts and service quality.
2. Ensure that corporate marketing towards the development of modern marketing, because of the current market economy, the company's marketing approach has undergone enormous changes, mainly the original kind of market as the main marketing mode, into consumer the main mode of consumption, pay more attention to consumer characteristics, habits and needs; in proct marketing, the value of procts sold in the past that value into the quality of procts, pay more attention to the nature of the proct - service to consumers as the proct is With quality assurance, so give consumers more confidence enterprises, enterprises affected by the marketing environment, innovative procts, create their own brand, in the promotion of the proct, consumers pay more attention and interaction, so that enterprises continue in all areas improvement, use of modern marketing methods, such as through mobile marketing, QQ marketing and other modern marketing methods to ensure the modernization of corporate marketing towards marketing aspects of development, so that enterprises can follow the development of the times, not be eliminated.
Second, effective methods of marketing in a changing business environment, able to develop
1, in unison. Unison referring to the company to the same type of enterprise, in the case of certain funds for the protection of the premise, internal human and material resources adequate time, to keep pace with the same type of business, and prevent similar procts out of the market . Each type of proct market competitors are many, if companies limelight, in their own strength is not strong premise, but also, and more powerful companies compete with each other, the result is bound to be defeated, which causes death, while business if and other similar enterprises to keep pace, so that enterprises are likely to be retained and can continue to grow is possible.
2, proct development. Customer is part of the micro environmental factors, if customers are not satisfied with the purchase of goods or merchandise can not meet them in the use, which would make the marketing of procts missing markets, hence the need for enterprises to increase R & D for new procts investment, combined with customer needs, as much as possible to develop new procts to meet their needs. Another point is that, in the development process should also publicize the good, because the development time to make up for too long, customers on proct knowledge gaps.
3, constant changes and adjustments. This approach is also known as reverse strategy. Generally refers to when the micro-environment changes, consumer demand for the company's procts declined, adopted by enterprises as a means to reverse the consumer demand for consumer procts, so as to enhance the sales market of the proct. Here enterprises according to different consumer groups and consumer attitudes, make a different response, for example, rational consumption and impulse spending. May apply to some of the goods do promotions, the commodity picture made posters, celebrities can also be used to advertise a variety of ways to promote consumption.
4, the difference strategy. Enterprises should fully understand the level of consumption per capita consumption areas, the price is set to make the appropriate adjustments depending on the ability of consumers to buy, so the price is somewhat different, in order to adapt to consumer attitudes of different groups. Typically companies can take for packaging specifications, to ensure proct quality, based on the lower cost of proction.
5, the transfer policy. If a proct on the market is not very good, or great market competitiveness, leading to sluggish sales, companies should be based on the survey of the market research sector, with the proction date, shift to other markets as soon as possible up. It should enterprises in the metastasis careful research, have planned transfer, do not blindly transfer.

絕非本人操作

❼ 桶裝水的銷售渠道主要是那些和銷售模式(高分!)

這是白酒的一些經驗可以借鑒一下
在白酒企業的市場拓展中，知名品牌、國家名酒自然是「皇帝的女兒不愁嫁」。而對於大量的中小型白酒企業來說，鎖定市場、拓展市場是企業經營成敗的關鍵。很多白酒企業在市場拓展上因為缺乏對區域市場的了解，缺乏對目標消費群體的鎖定而導致營銷失敗，大量的資源浪費在區域市場上。對於中小型白酒企業來說，到有魚的地方釣魚是比較明智的選擇。那麼，哪些地方有魚呢？

目標市場對於中小型白酒企業來說可以分為三種類型。

首先是目標品牌市場。所謂目標品牌市場，就是區域市場的市場環境、人文環境以及競爭環境有利於我方，以主導品牌為切入點，通過常規性的投入，在不超過既定比例的前提下，有7成以上的把握完成預定的銷售目標，同時也能達到預定的市場位置。中小型白酒企業在品牌創立的初期，往往需要建立樣板市場，鎖定目標品牌市場是建立樣板市場的第一步。

第二是目標戰略市場。所謂戰略市場，就是不只以銷售目標、市場佔有為惟一指標，來衡量品牌在市場的表現。對於白酒企業來說，該目標市場對於整體市場有著重要的戰略意義，對周邊市場能夠起到引導、輻射作用，甚至起著關鍵性的領導作用。如全興酒所在的成都市場，三得利啤酒的上海市場，燕京啤酒所在的北京市場，青島啤酒所在的青島市場，茅台酒的貴陽市場。對於戰略市場，企業的投入與產出不能一味地以銷售指標或者財務數據來衡量。戰略市場的意義在於品牌形象和品牌影響力。也就是說，占據了一個品牌的據點，對整體市場產生實質性的影響。

❽ 行銷企劃的關於營銷企劃常用的一些英語語句

這樣，音樂就會成為一種營銷工具。
The music, then, becomes a marketing tool.
告訴他是有關營銷計劃的事。
Tell him this is about the marketing project.
市場營銷專家想要知道他們買些什麼。
Marketingspecialists want to know what they buy.
一個原因是日本缺乏政府部長們的營銷支持。
One reason was deemed to be lack of marketing support from government ministers.
市場營銷者運用社會媒體和新科技來向年輕人銷售產品。
Marketers use social media and new technology to reach young people and sell procts.
西聯匯款正面向美國的拉美移民開展此項新服務的營銷。
Western Union is marketing its new service to Latino immigrants in the United States.
這是一種比較少見的營銷手段，把你的預期挫敗到如此程度。
It is a rare piece of marketing that confounds your expectations as dramatically as this.
他們可以充分利用在采購、製造以及營銷和貿易上的整合優勢。
They can exploit synergies in purchasing, and in manufacturing as well as in marketing and trading.
理論上，這是一種新興的推薦式經濟，也是口碑營銷的一種規則系統。
In theory, this was to become a new recommendation economy, an algorithmic form of word of mouth.
誰是我們的目標市場?在營銷中使用什麼形式的媒介手段。以及預算?。
Who is our target market, what forms of media to use in the campaign as well as the budget?
Last year Shiseido launched a campaign to boost the visibility of the Shiseido brand in overseas markets.
盡管金融學和市場營銷學也讓我頗感興趣。
At the moment, I am leaning towards economics and strategy, although finance and marketing also have me interested.
上世紀的免費是有效的市場營銷策略，而本世紀的免費則是一種全新的經濟模式。
While the last century's Free was a powerful marketing method, this century's Free is an entirely new economic model.
這里還有許多其它的成本，例如研究，設計，營銷和專利費用，還有銷售商本身的成本。
There are many other costs, such as research, design, marketing and patent fees, as well as the retailer's own costs.
損害已經被修復，遊客似乎不在乎他們所受的傷害——也許是被聰明的營銷活動所慫恿。
The damage has been repaired and tourists seem to have abandoned their misgivings—encouraged, perhaps, by a clever marketing campaign.
社交網也會對消費者行為產生深遠的影響，從而驅使各家公司把大量營銷預算轉移到自己身上。
They will also have a profound influence on consumer behaviour, prompting firms to shift a hefty chunk of their marketing budgets in their direction.
當海爾這樣的消費品製造商在海外擴張時，他們需要管理分銷零售網路，並開發新的營銷策略。
When manufacturers of consumer goods such as Haier expand overseas, they need to run distribution and retail networks and develop new marketing strategies.
這樣，拍賣行對中國買家有針對性的營銷活動就變得更加重要了。中國買家在其他領域也很活躍。
That makes it more important for auction houses to tailor their marketing to the Chinese, who are active in other categories as well.
Computer-analyzed marketing reports can help to decide which procts to emphasize now, which to develop for the future, and which to drop.
這兩種方式是兩個極端。在全資分支機構的情況下，國內公司為國外的生產、管理和營銷負全部責任。
These two are two extremes. With wholly owned subsidiaries domestic firms take all responsibility for manufacturing, managing and marketing their procts in the foreign country.
現代影院數量的增長擴大了中國城市裡的屏幕數量，而私人企業家的投資，也使得電影的市場營銷更加有效。
The growth in modern theaters has spread the number of screens in Chinese cities, and investment by private entrepreneurs has led to more effective marketing.
在過去的18個月里它重組了各個部門，並且啟用營銷背景的經理替代他們技術背景的同事負責公司的運營。
In the past 18 months the company has reorganized its divisions and put managers from a commercial background in charge instead of their technical colleagues.
我學過的課程有市場營銷、商業法、商業英語、統計學、市場原理、銷售管理、銷售原理、經濟學和心理學。
The courses I completed are marketing, business law, business English, statistics, marketing principles, sales management, distribution theory, economies and psychology.
公司薈萃各類高級技術人員和高級管理人員，擁有一流的專業技術、流的市場營銷隊伍和科學化的企業管理模式。
The company has all kind of the staff of technical and management, has the first-class specialized technical, the first-class marketing troop and the scientific business model.
韓德勝的振興計劃是明智的——減少品牌、增加資本投資、每個品牌獨立營銷、減少產品開發的隨意性和重復性等。
His revival plan is sensible – fewer brands, more capital investment and marketing in each one, a less haphazard and plicative approach to proct development, and so on.
對於市場營銷這一鏡像世界，這第三個答案就意味著消費者的消凍結費。他要麼鎖定他初始的品牌，要麼完全停止購買。
For the mirrored world of marketing, this third answer means the consumer freezes. He either locks onto whatever brand he began with, or he stops purchasing altogether.
不過，她真正的遺產是首創了環保的營銷手段，並把控制環保和道德的憂慮的手法帶入了主流的商業領域——這或喜或憂。
But her real legacy was to pioneer greenery as a marketing tool, and bring the harnessing of environmental and ethical concerns into the business mainstream, for good or ill.
事實上，在巫術男孩系列冒險小說第一部《哈利·波特與魔法石》出版前數周，他辭去布盧姆斯伯里營銷總監一職，離開了出版社。
In fact, the former marketing director left Bloomsbury weeks before the publication of Harry Potter and the Philosopher 's Stone , the first installment of the boy wizard's adventures.
隨著更多的企業公司功能，諸如人力資源或營銷等功能，通過網路來管理，商業公司便能夠看見整個商業的模式且更容易實現信息共享。
As more corporate functions, such as human resources or sales, are managed over a network, companies can see patterns across the whole of the business and share their information more easily.
此外，中國中產階層購買的汽車數量要多於其它任何國家，與此同時，上海和北京等超大城市的炫耀性消費，也正在改變許多產品的設計與營銷方式。
And China's middle-class now buys more cars than any other country's, while conspicuous consumption in huge cities such as Shanghai and Beijing is changing how many procts are designed and marketed. 我們必須立刻進行媒體廣告企劃。
We need to get right on the media advertising plan.
企劃廣告時，就該想到如何銷售。
Plan the sale when you plan the ad.
今天，總經理給了我一個企劃案。
Tom: Today, general manager gave me a proposal.
我需要你在這個企劃上協助我。
I need your assistance on this project.
基本上是最了解該企劃的人。
basically the person who understands the project best.
海倫：說得對。請准備一份更詳細的企劃書。
Helen: Good point. Please prepare a more detailed proposal.
麗莎：卡特女士很不喜歡我跟她提的企劃案。
Lisa: Ms. Carter hated the proposal I made to her.
培訓部，公關部，辦公室和企劃部都在這一樓層上。
On this floor, we have the Training Department, Public Relations, the General Office and the Planning Department.
我來電的目的是要安排會議討論你寄過來的企劃書。
I'm calling to arrange a meeting to discuss the proposal you sent.
事實上，對很多比較小的社福團體來講，連企劃怎麽寫都有困難。
In fact, smaller social welfare organizations even have difficulties writing up a project plan.
湯姆：這些企劃案不是你的主管構思出來的嗎？你只是做報告而已？
Tom: Isn't your supervisor the one who comes up with these proposals? And you just present them?
也許你對作為一個活動企劃並不十分感興趣，但你仍喜歡規劃活動。
Perhaps being an Event Coordinator isn't quite what you're interested in but you do enjoy planning events.
你在11：30有一個企劃會議。還有， 你父親的辦公室來過電話。
You have an 11:30 layout conference, and your father's office called.
公眾和私人組織之間的合作關系的目標是幫助一切，從財政安全到書寫商業企劃。
Partnerships between public and private organizations aim to assist with everything from securing financing to writing a business plan.
藍海策略可運用於產品企劃程序中，幫助擬定藍海構想，作為後續造形設計之依據。
The blue ocean strategy can be used in proct planning process to set up blue ocean ideas as bases for subsequent development of proct form.
設在北京的總部主要負責公司上下的人事、管理、企劃、宣傳、銷售、以及售後服務。
The headquarter setup at Beijing is mainly responsible for the HR, management, planning, promotion, sales and after sales service of the company.
當前國內品牌服裝市場存在的主要問題是：市場定位雷同、產品企劃跟風、推廣策略單調。
The subject matter that the clothing market of present domestic brand exists is: Market orientation plicate, procts enterprise planning with wind, popularizes tactics to be ll.
是一部錄影帶的名稱，專為當地遺產企劃錄制，用來記錄這個太空中心所進行的飛行計劃。
Thrust into Space is the title of a videotape made especially for the Local Legacies project that documents the flights made from this Space Center.
本課程為《電玩企劃》之銜接課程，其目的在於提供學生對商業電玩設計與研發的深層認識。
The goal of this course is to provide the students with a firm understanding of commercial game design and development.
霖電影（馬）有限公司製作企劃，他也是一位喜歡旅遊、看電影、烹飪以及愛好美麗東西的男人。
Leonard Tee is a movie procer who loves traveling, cooking and is a self-proclaimed perfectionist.
有著崇高的理想及和平的目的，這個企劃創作出美好的音樂，藉由這次獨特的經驗跨越宗教的對立。
With lofty ideals and peaceful intentions, the project has made wonderful music, crossing religious divide through this unique experience.
任何時候如果有任何問題，請不必客氣，來找企劃組的史密斯小姐或來找我，我很會很樂意幫助你們的。
If you have any questions at any time, please feel free to see Miss Smith of the planning staff or me. We'll be happy to help you.
制定配合企劃部營銷計劃的本部銷售方案，分解部門銷售任務指標，協調各部門推進公司整體營銷活動進程。
Cooperate with the sales plan of layout department, draw up sales program of our own department, break down the sales target, coordinate with all departments to advance the whole sales activities.
本課程在探究廣播媒體的發展與特質，教導學生如何進行廣播新聞、綜藝、音樂與戲劇等相關節目的製作與企劃。
Course this probe into development and speciality, radio of media, teach how is it broadcast news, variety, music, drama relevant section making and enterprise planning of eye to go on student.
Third, the CMA Exam will be changed from a 4-part exam to a 2-part exam, focusing on financial planning, analysis, control and decision support.
工作描述：承接康師傅在上海的品牌策略，帶領9人的企劃團隊，針對滬東的區域市場特性，進行品牌的規劃與推廣！
Job Description: Carry out the marketing strategy for Chef Kang brand, be the leader of a group of 9, make promotion plan of the brand specific tailored for the market in eastern Shanghai.
從另一方面看，卓有成效的視覺企劃可以從呆板的系統中解放出來，這個系統指的就是我們至今仍然沿用的網頁開發環境。
On the other hand, compelling visual work can result from breaking out of the rigid system that the Web's design and development environment has, to date, retained.
該信託特別企劃主任丹尼爾．葛萊瑟說：「我們設計了這款游戲吸引年齡稍長的青少年，希望教導他們打噴嚏應慎選地點。
We did it to engage the older teen audience and teach them that where you sneeze matters, said Daniel Glaser, the trust's chief of special projects.
這項企劃一旦在2009年完成後，聯合國工業發展組織，希望流行竹子傢具的趨勢，能幫助衣索比亞的經濟，並改善小農夫們的生活。
Once this four year project is complete in 2009, UNIDO hopes the trend for bamboo furniture will help develop the Ethiopian economy and transform the lives of small farmers.
這項企劃將以2007年提出的管制為目標，讓建築物在2012年前，使用百分之15的再生能源，並在2020年前，達到百分之30的用量。
The project is a step toward compliance with a 2007 order requiring state buildings to use 15 percent renewable energy by 2012 and 30 percent by 2020.
（來源於《有道詞典》）