旅遊電子商務學術論文

Ⅰ 我國發展電子商務的意義

電子商務發展意義:

使得用戶通過電腦和通信線路可以連接到互聯網的任一個網站，可同所選擇的商家建立必要的聯系，進行快速的便利的交易活動；

使得一般的商家都能夠通過互聯網網站，只用相當低的成本，便可把商品和服務推銷到全國各地，順利地開拓了一個全球化的目標市場。

電子商務是戰略新興產業與現代流通方式的重要內容，是科技和文化創 新的重要抓手和實現途徑。

大力發展電子商務是促進首都經濟社會健康發展，擴大消費需求，提升城市高端資源匯集、產業鏈條重組和技術創新等功能，建設中國特色世界城市的重要支撐；

是轉變首都經濟發展方式，促進產業結構升級，提高經濟運行質量和效率，更好地實現市場對資源基礎性配置作用的重要舉措。

(1)旅遊電子商務學術論文擴展閱讀:

電子商務發展特點:

1、少運營成本，顯著減低收費通 過 建 立 網 站、使 用 電 子 郵 件、電子公告 牌、網 上 會 議 等 聯 絡 方 式，可以 大 幅度節省通信費用；各環節盡量消除資料的重復錄入，優化作業流程，相應減低運 營 費 用；

對於數 字 化產品（如 視 聽 商 品、計 算 機 軟 件 等）還 可 直 接 通 過 網 絡傳 送和下載，減少了運輸成本。

2、功能更齊全，服務更周到電子商務始終採用各種先進的技術手段，實現不同層次的商務目標，如網上發布商情、在線洽談，建立虛擬商場等；

同上下游的廠商建立供應鏈管理，提高效率，減少庫存；實時完成在線支付；實現文件安全傳送；進行身份認證等；更突出的是，可以根據不同客戶的個性化需求，提高工有針對性的服務，實現全程營銷。

3、使用更靈活，達成交易更方便人們只要具一般的電腦和智能家電及其使用知識，不需要添置其他更多的特殊設備；

只要能夠登錄到互聯網，使用瀏覽器訪問相應的商務網站，便可查找各地的商品目錄，選到所需商品，輕易地完成網上交易。

其間系統會自動完成相應的網上銀行、認證中心、物流配送中心等機構的電子支付、身份認證和信用考證，以及商品托運等業務。

顯然這樣可以節省大量時間和精力，也避免了不必要的開銷和風險。

Ⅱ 求一篇關於「電子商務對國際貿易的影響」內容的國外學術期刊的英語學術論文或海外研究機構的研究報告！

Introction
It is a new thing for us into the net to buy something before, and worth to show this is a high-tech development of things for our friend. Now in online shopping as downstairs to buy a coke It brings to our life unprecedented convenient This is a type of electronic commerce. E-commerce from ELECTRONIC COMMERCE, simplified for EC .Electronic commerce is the use of simple and quick, low cost of the electronic communications, the buyer and seller is not met with all kinds of commercial activity . In recent years, as the network technology has improved step by step, electronic commerce was also expanded rapidly. Electronic commerce from the first stage to present with amazing speed development.. Its various services, marketing and their constant updates, Its market is increasingly mature.
.History
China's E-commerce began in 1997. Ordering system of Chinese goods （CGOS）, Chinese commodity trading center （ CCEC）, virtual reality "the" large E-commerce projects were launched in 1997, China drew a series of E-commerce In 1998, China began to the internet electronic commerce development China's E-commerce subject is some IT companies and media, they in various ways of E-commerce "enlightenment ecation", stimulating and guide people in E-commerce understanding, interests and needs. In March 1999, 8848 etc B2C sites official opening, online shopping entered application stage May 2000 Excellence nets established and June China set up e-business. In July 2001 E-commerce method was established Since then ,China's E-commerce law perfected graally Electronic commerce is also have a relatively safe guarantee However, with the development of E-commerce applications and depended, with capital market bubble to burst, site E-commerce began to fall into the worst. The traditional enterprises began to enter the field of electronic commerce. During this period, many enterprises have a good dream to develop E-commerce However, it`s not clear for them how to carry out E-commerce. They think that established the site, which launched E-commerce So in this period .The number of domain name registration, website building is growing rapidly, but development of the whole electronic commerce not mature. Now China's E-commerce in full starting and have already proced results Based on the advantage of network of electronic commerce affairs will further develop out.
Status of development of E-commerce in China
According to a survey, the whole country at present have four thousand commercial web sites, including more than 700 online shop E-commerce project is large launch .almost every day have many different kind of Online stores, online mall, online stores, online auction and so on was born. The development of E-commerce regional also from Beijing, Shanghai, Shenzhen and other cities, began to develop in large and medium cities .The American media also pay more attention to development of China`s E-commerce. February 7, the Wall Street journal said
「If your website is not exports to China, you will lose a chance to browse through the worldwide American companies Accenture launched a Chinese landscape and characters in the background of the whole page ads, advertising headlines is simple and clear "to 2007 Chinese would be the no.1 Internet language," Domestic readers may not realize China`s E-commerce is becoming America and global of topic and focus of attention. America's emerging online magazine「 E-commerce Times」 said that in recent years have more than 2,600 article special report on China's E-commerce thus，World look to further increase the future of China`s E-commerce
The development of E-commerce obstacles and countermeasures
In 2000, E-commerce encounter winter Us-led developed countries, many E-commerce companies get into trouble. With this trend, the main E-commerce sites of China were in trouble. We have to rethink China's electronic commerce meet the problem of development , And how come true the healthy development of E-commerce.
1.The low of technical level
First, backward of technology in hardware, is also the backward infrastructure. Secondly, the logistics distribution system is not perfect and logistics technology behind .Thirdly, is safety problems. In China, the network technology is relatively backward. E-commerce is originally a new things It is difficult to realize that the security for people. How to effectively prevent hackers and viruses, and improving the technology, is an important issue. Finally, existing payment instrument behind the E-commerce development request .
2. the fault of the economic environment
First come to see the consumer level of income and buying habits gap, According to statistics, the Average disposable income is only one twentieth of the united states, but internet fee was higher than the united states, it increased cost of internet shopping, At the same time, residents' income is low, the consumption is relatively small, f Buying behavior is more careful they often use the traditional purchase, ,. especially in the purchase amount is larger objects are more willing to adopt to go to the store bought directly. Thus hindered the development of E-commerce.
3 Legal question
Although the electronic commerce in the process of the development. our economic law has done a lot of changes But overall it's behind the development of E-commerce,
Some countermeasure and advices
In terms of technology, The government and enterprises and institutions should work to increase their input Promoting scientific and technological innovation, improve E-commerce related technical level. Laws, the government should learn new things and new situation. listen carefully the company and consumer`s option. Establishing a perfect and applicable legal system timely. It can standardized electronic commerce activities quickly Economic environment, first to maintaining rapid economic growth,At the same time, we must standardize the market order. Enterprises, Banks, the government triangular cooperation to establish credibility system. As residents income reached higher level and build up strict credit system conditions Online transactions can become a real way of security trading.
In short, and create good environments for electronic commerce development Needs government, indivials, enterprises, and so on various collaboration It solve the problem radically.
Future development tendency
Longitudinal deepening trend
The development of E-commerce is being perfected Support environment is graally tend to specifications. Enterprise development of E-commerce being further enhance.
Specialization trends
From our perspective the enterprise business of specialization can with higher efficiency and better effect for consumers. Specialized business strategy, should be most traditional enterprise at present in the area of E-commerce business model
Personalized trend
The emergence of the Internet ,provides a more favorable platform for the force of personality and develop of creativity.
International trend
Our professional vertical website opened up new situation of electronic business. The international market highly valued E-commerce market in China. The Chinese market is still a battleground of World E-commerce companies
Regional trend
China's regional economic development is not balanced In the future for quite a long time Internet population is still concentrated in large cities and medium cities and coastal developed areas .B2C E-commerce regional characteristics is very apparent.
Conclusion
Our electronic commerce in spite of starting late .But development situation is very good. If want to graally reced gap with the level of developed countries, we should take relevant measures .For instance ,change the traditional commerce ideas and improve people's commerce knowledge. E-commerce is the development trend of future business .We should absorb foreign experience, walk path of development Enhance the competitiveness of our enterprise. Actively participate in international dialogue and discussion. In electronic commerce development to absorb other country's lesson. Thus speeding up our pace of development of E-commerce.

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