① 求一篇關於電子商務的英文介紹
Electronic business, commonly referred to as "eBusiness" or "e-business", may be defined as the application of information and communication technologies (ICT) in support of all the activities of business. Commerce constitutes the exchange of procts and services between businesses, groups and indivials and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with indivials, groups and other businesses [1].
Louis Gerstner, the former CEO of IBM, in his book, Who Says Elephants Can't Dance? attributes the term "e-Business" to IBM's marketing and Internet teams in 1996.
Electronic business methods enable companies to link their internal and external data processing systems more efficiently and flexibly, to work more closely with suppliers and partners, and to better satisfy the needs and expectations of their customers.
In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the functions that occur using electronic capabilities, e-commerce is a subset of an overall e-business strategy. E-commerce seeks to add revenue streams using the World Wide Web or the Internet to build and enhance relationships with clients and partners and to improve efficiency using the Empty Vessel strategy. Often, e-commerce involves the application of knowledge management systems.
E-business involves business processes spanning the entire value chain: electronic purchasing and supply chain management, processing orders electronically, handling customer service, and cooperating with business partners. Special technical standards for e-business facilitate the exchange of data between companies. E-business software solutions allow the integration of intra and inter firm business processes. E-business can be concted using the Web, the Internet, intranets, extranets, or some combination of these.
Basically, electronic commerce (EC) is the process of buying, transferring, or exchanging procts, services, and/or information via computer networks, including the internet. EC can also be benifited from many perspective including business process, service, learning, collaborative, community. EC is often confused with e-business.
② 關於電子商務的英語作文
With rapid development of informationization, global electronic commerce transaction has increased greatly within past decade years. Almost all kinds of instries are closely connected with electronic commerce. However, everything has two sides.
On one hand,booming electronic commerce is the fastest way so far to make transactions across far distance. It makes it possible to do business at home, which saves time and unnecessary formalities. That's why e-commerce is preferable to traditional commerce.(優勢:Advantage)
On the other hand,there exist many problems either.It is hard to control the virtual business. False,deceptive informatin is interspersing among e-commerce. Without management, losses are liable to happen every time. So we should hold strong risk awareness to protect ourselves on e-commerce.(問題:Problems)
Above all, the trend towards promising e-commerce is an irresistible trend of times. It undoubtedly contributes to impayable prosperity of world economy. Let』s prepare to embrace this irretrievable trend.(前景:Perspective)
全手工翻譯 共計129個字!
③ 有沒有關於電子商務的ppt要很好的!
你可以上面度去找一下,電子商務種類也挺多的,有網站類的,網店類的,推廣類的
④ 國際貿易與電子商務的英語範文
Electronic Commerce, commonly known as (electronic marketing) e-commerce or eCommerce, consists of the buying and selling of procts or services over electronic systems such as the Internet and other computer networks. The amount of trade concted electronically has grown extraordinarily with widespread Internet usage. A wide variety of commerce is concted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well.
A large percentage of electronic commerce is concted entirely electronically for virtual items such as access to premium content on a website, but most electronic commerce involves the transportation of physical items in some way. Online retailers are sometimes known as e-tailers and online retail is sometimes known as e-tail. Almost all big retailers have electronic commerce presence on the World Wide Web.
Electronic commerce that is concted between businesses is referred to as business-to-business or B2B. B2B can be open to all interested parties (e.g. commodity exchange) or limited to specific, pre-qualified participants (private electronic market). Electronic commerce that is concted between businesses and consumers, on the other hand, is referred to as business-to-consumer or B2C. This is the type of electronic commerce concted by companies such as Amazon.com.
Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of the business transactions.
⑤ 求一篇關於電子商務的英語作文
With rapid development of informationization, global electronic commerce transaction has increased greatly within past decade years. Almost all kinds of instries are closely connected with electronic commerce. However, everything has two sides.
On one hand,booming electronic commerce is the fastest way so far to make transactions across far distance. It makes it possible to do business at home, which saves time and unnecessary formalities. That's why e-commerce is preferable to traditional commerce.(優勢:)
On the other hand,there exist many problems either.It is hard to control the virtual business. False,deceptive informatin is interspersing among e-commerce. Without management, losses are liable to happen every time. So we should hold strong risk awareness to protect ourselves on e-commerce.(問題:Problems)
Above all, the trend towards promising e-commerce is an irresistible trend of times. It undoubtedly contributes to impayable prosperity of world economy. Let』s prepare to embrace this irretrievable trend.(前景:Perspective)
⑥ 求關於電子商務的PPT
自己找一下:版權
http://www..com/?word=%B5%E7%D7%D3%C9%CC%CE%F1+filetype%3Appt&tn=360se_3_dg
⑦ 有關電子商務的英語對話三人組
Business Manager:Today we are talkig about how should we expand our market next?
業務經理 : 今天我們談談下一步應該怎樣擴大市場?
Marketing Assistant: I think it』s time we should go global.
銷售助理:我想是我們開拓國際市場的時候了。
Marketing Representative :Do you mean opening more retail outlets ?
銷售代表:你是說要再開一些零售網點嗎?
Business Manager:No. We can sell on the Internet .
業務經理:不,我們可以在網際網路上出售商品。
Marketing Assistant :You arc Calking about on-line shopping ?
你是說網上購物?
Business Manager:It 『s Information Age. We should get into electronic commerce . E-commerce is precisely a rapidly expanding way of doing business.
已經是信息時代了,我們應該開展電子商務了,通過電子商務拓展生意的確是一種發.展迅速的途徑。
Marketing Assistant:We can reach more people reach without opening new stores.
銷售助理:我們不用再開新店,就可以接觸更多客戶。
Marketing Representative :Yah. Every cybercafe is a cybercafe store.Anyone can walk into a log on cybercafe and log on. point their browser to our web site and buy our procts.
銷售代表:是啊!每個網吧都是一個商店。人人都可以來網吧上網,瀏覽我們的網址,買我們的產品。
Business Manager:we need to plan how to get into electronic commerce, we will talk about it next week,see you next week.
業務經理:我們需要計劃怎樣開展電子商務,下周再談,下周見.
⑧ 適合電子商務專業學生用的ppt模板
北京自考電子商務綜合作業(實踐)考試要求第一部分:基本作業 ( 必須完成部分 )1. 正確安裝 Windows 2000 Server 系統的網路服務內容: 安裝 Windows 2000 Server 中的 IIS 、 DNS 服務2. 正確設置虛擬 WWW 伺服器。內容:設置本計算機的網卡不少於二個以上的 IP 地址和相應的子網掩碼;正確配置 DNS 伺服器的上述 IP 地址的正向解析和至少一個反向解析;正確設置 IIS 中本人製作本地網站,成功發布作品的虛擬 WWW 域名兩個;3. 客戶端設置。內容:正確設置客戶機的主 DNS ;能在區域網絡中,用 HTTP 方式在 IE 瀏覽器中成功瀏覽前述發布的網站兩個。4. 問題和解決。內容:如果在安裝 IIS 、 DNS 配置 IP 地址,進行測試過程中發現問題應會解決;會在本地和區域網內測試前述配置和設置。上述牽涉的問題: Windows 組件的選擇安裝,網卡的 IP 地址的設置與配置、 DNS 的設置與配置、 IIS 的站點的發布設置、某些網路命令的應用。第二部分:電子商務網站建設部分1. 網站的策劃和報告文檔 (doc 、 htm 、 ppt 格式均可 ) ,中文字數不少於 1000 或以上 ( 製作完成前 )。內容:網站的發布方式——從網上查詢網站的發布方式,虛擬定一個 ISP 公司以及發布形式、年費用預算、空間大小、支持資料庫和動態網頁編程語言等;常見本網站的域名:中文和英文的,並且在配置第一部分時實現;首頁的創意: Logo 、標題、欄目名稱、布局、色系,用 Fireworks 或 Photoshop 畫出一副首頁布局示意圖 ( 非方塊圖 ) ;網站的站點結構圖 ( 可以用 Dreamweaver 生成 ) ;採用資料庫;採用的編程語言和使用的技術 ( 語言限定: ASP ,技術: CSS 樣式表、模板技術、 Javascript 或 VBscript 腳本語言、組件或非組件、等 ) ;本網站開發計算機平台、應用工具軟體。等。2. 測試與推介報告 ( 製作完成後 )。內容:列表統計網站的所有圖片種類和數量、頁面文件數量、網站所有素材的總位元組數;列表外部超級鏈接、郵箱的數量;列表網站的文件夾、文件名,頁面的標題,首頁的關鍵字;本網站主要內容的簡介 (100 字以內 ) ;項目進度計劃;寫出推介策劃;寫出測試結果。3. 設計與製作。內容:製作要求:首頁必須採用布局技術,分別可以在 800X600 、 1024X768 、 1280X960 解析度下不出現橫向滾動條;有與本網站內容相適應的創意設計的動態或靜態的 Logo 圖片和 Banner 廣告圖片 ( 其中至少有一個動態的 ) ;至少是一個商業背景的信息咨詢、信息發布、商品介紹、選物購物類型的網站;至少自己編制的資料庫一個,表至少有兩個或以上,其中一個表的欄位項數不少於 6 項;至少有對商品信息的:模糊查詢、輸入新商品、修改商品信息、刪除商品信息、顯示商品信息;商品信息查詢結果超過 10 條後可以分頁顯示;有一個動態的信息發布窗口 ( 頁內窗口、彈出信息窗口等均可 ) ;首頁有一個訪問一次計數加 1 ,單擊刷新不增加數字的網站訪問計數器;有一個留言板,留言信息成功登記在資料庫中,並且可以查詢、瀏覽、刪除留言記錄;聊天室、購物車、 BBS 、用戶登錄等選擇一個完成;總頁數 (ASP 和 htm 語言編制的 ) 不少於 30 頁。4. 採用的技術。內容:首頁必須採用布局技術,如果有二級欄目頁也需要採用布局技術;至少有採用框架技術製作的某個欄目或整個網站採用框架技術;首頁和欄目頁必須至少採用了鏈接 CSS 樣式表技術;採用 ASP 編程技術實現動態網頁製作;採用 Access 資料庫和 SQL 語言;採用有一處採用 Jscript(VBScript) 腳本特殊效果的編程應用;至少有服務端變數的創建和應用;至少有一個基於文件的 Web 調用頁面。5. 完成後的處理。內容:進行站點清理,刪除無用的文件和文件夾,總無用文件少於 5 個;進行超級鏈接檢測;發布測試;寫出本部分 2 的測試與推介報告。第三部分:考核與質疑請參加質疑的同學,自己准備外存儲器將測試內容拷貝到測試計算機上,並且調試完成後開始。此部分內容在指定時間、地點的機房實地進行。注意:持軟盤的同學務必拷貝兩份或以上份,以防不測!!!1. 策劃報告部分。內容:完整的策劃報告,內容齊全,書寫規范的列印稿;齊全的測試報告和推介策劃報告;有以上檢查可以進行下一步。2. 設置配置部分。內容:IP 地址檢查;域名測試;完成第一部分之後,在另一台計算機上用域名方式 (*.*.*) 訪問測試者發布的網站成功;完成第一部分之後,在另一台計算機上用 IP 地址方式 (192.168.*.*) 訪問測試者發布的網站成功;在本機上用域名方式 (*.*.*) 訪問測試者發布的網站成功;在本機上在 硬碟 \ 文件夾 \ 首頁 訪問測試者發布的網站成功;3. 網站檢查。內容:資料庫表、欄位等的檢查——符合要求;文件數、位元組數檢查,總頁數檢查——符合要求;原創 Logo 、 Banner 圖片檢查——符合要求;網站性質檢查——符合要求;首頁計數器檢查——符合要求;常規資料庫操作檢查:輸入、查詢、修改、刪除等檢查——符合要求;留言板檢查——符合要求;聊天室、購物車、 BBS 、用戶登錄等的檢查——符合要求;對整個網站的隨機瀏覽正確率檢查——無效圖片、超級鏈接錯等不超過 3 個;無用文件夾、文件的數量——符合要求;4. 質疑。內容:針對第一、第二部分的所有內容的抽簽問問題,每位考生不多於 3 道題;當回答不好時監考老師可酌情加減質疑題。考場提供設備支持區域網絡環境的可以自由配置的 Windows 2000 Server 操作系統;可以安裝網路協議和 IIS 環境 ( 在網路上 );有光碟機、軟碟機、 USB 介面。http://www.chinact.com.cn/這個網站你可以去看看,與電子商務考試相關,至於要不要電腦,個人感覺還是要得,畢竟理論得有實戰來提高。其他的建議多咨詢相關專業人士。
⑨ 求助 一篇有關電子商務的英文文獻
一篇電子商務英文文獻(The development of e-commerce )-
A perfect market
May 13th 2004
From The Economist print edition
E-commerce is coming of age, says Paul Markillie, but not in the way predicted in the bubble years
WHEN the technology bubble burst in 2000, the crazy valuations for online companies vanished with it, and many businesses folded. The survivors plugged on as best they could, encouraged by the growing number of internet users. Now valuations are rising again and some of the dotcoms are making real profits, but the business world has become much more cautious about the internet』 potential. The funny thing is that the wild predictions made at the height of the boom—namely, that vast chunks of the world economy would move into cyberspace—are, in one way or another, coming true.
The raw numbers tell only part of the story. According to America』s Department of Commerce, online retail sales in the world』s biggest market last year rose by 26%, to $55 billion. That sounds a lot of money, but it amounts to only 1.6% of total retail sales. The vast majority of people still buy most things in the good old 「bricks-and-mortar」 world.
But the commerce department』s figures deal with only part of the retail instry. For instance, they exclude online travel services, one of the most successful and fastest-growing sectors of e-commerce. InterActiveCorp (IAC), the owner of expedia.com and hotels.com, alone sold $10 billion-worth of travel last year—and it has plenty of competition, not least from airlines, hotels and car-rental companies, all of which increasingly sell online.
Nor do the figures take in things like financial services, ticket-sales agencies, pornography (a $2 billion business in America last year, according to Alt Video News, a trade magazine), online dating and a host of other activities, from tracing ancestors to gambling (worth perhaps $6 billion worldwide). They also leave out purchases in grey markets, such as the online pharmacies that are thought to be responsible for a good proportion of the $700m that Americans spent last year on buying cut-price prescription drugs from across the border in Canada.
Tip of the iceberg
And there is more. The commerce department』s figures include the fees earned by internet auction sites, but not the value of goods that are sold: an astonishing $24 billion-worth of trade was done last year on eBay, the biggest online auctioneer. Nor, by definition, do they include the billions of dollars-worth of goods bought and sold by businesses connecting to each other over the internet. Some of these B2B services are proprietary; for example, Wal-Mart tells its suppliers that they must use its own system if they want to be part of its annual turnover of $250 billion.
So e-commerce is already very big, and it is going to get much bigger. But the actual value of transactions currently concluded online is dwarfed by the extraordinary influence the internet is exerting over purchases carried out in the offline world. That influence is becoming an integral part of e-commerce.
To start with, the internet is profoundly changing consumer behaviour. One in five customers walking into a Sears department store in America to buy an electrical appliance will have researched their purchase online—and most will know down to a dime what they intend to pay. More surprisingly, three out of four Americans start shopping for new cars online, even though most end up buying them from traditional dealers. The difference is that these customers come to the showroom armed with information about the car and the best available deals. Sometimes they even have computer print-outs identifying the particular vehicle from the dealer』s stock that they want to buy.
Half of the 60m consumers in Europe who have an internet connection bought procts offline after having investigated prices and details online, according to a study by Forrester, a research consultancy (see chart 1). Different countries have different habits. In Italy and Spain, for instance, people are twice as likely to buy offline as online after researching on the internet. But in Britain and Germany, the two most developed internet markets, the numbers are evenly split. Forrester says that people begin to shop online for simple, predictable procts, such as DVDs, and then graate to more complex items. Used-car sales are now one of the biggest online growth areas in America.
People seem to enjoy shopping on the internet, if high customer-satisfaction scores are any guide. Websites are doing ever more and cleverer things to serve and entertain their customers, and seem set to take a much bigger share of people』s overall spending in the future.
Why websites matter
This has enormous implications for business. A company that neglects its website may be committing commercial suicide. A website is increasingly becoming the gateway to a company』s brand, procts and services—even if the firm does not sell online. A useless website suggests a useless company, and a rival is only a mouse-click away. But even the coolest website will be lost in cyberspace if people cannot find it, so companies have to ensure that they appear high up in internet search results.
For many users, a search site is now their point of entry to the internet. The best-known search engine has already entered the lexicon: people say they have 「Googled」 a company, a proct or their plumber. The search business has also developed one of the most effective forms of advertising on the internet. And it is already the best way to reach some consumers: teenagers and young men spend more time online than watching television. All this means that search is turning into the internet』s next big battleground as Google defends itself against challenges from Yahoo! and Microsoft.
The other way to get noticed online is to offer goods and services through one of the big sites that already get a lot of traffic. Ebay, Yahoo! and Amazon are becoming huge trading platforms for other companies. But to take part, a company』s procts have to stand up to intense price competition. People check online prices, compare them with those in their local high street and may well take a peek at what customers in other countries are paying. Even if websites are prevented from shipping their goods abroad, there are plenty of web-based entrepreneurs ready to oblige.
What is going on here is arbitrage between different sales channels, says Mohanbir Sawhney, professor of technology at the Kellogg School of Management in Chicago. For instance, someone might use the internet to research digital cameras, but visit a photographic shop for a hands-on demonstration. 「I』ll think about it,」 they will tell the sales assistant. Back home, they will use a search engine to find the lowest price and buy online. In this way, consumers are 「deconstructing the purchasing process」, says Professor Sawhney. They are unbundling proct information from the transaction itself.
All about me
It is not only price transparency that makes internet consumers so powerful; it is also the way the net makes it easy for them to be fickle. If they do not like a website, they swiftly move on. 「The web is the most selfish environment in the world,」 says Daniel Rosensweig, chief operating officer of Yahoo! 「People want to use the internet whenever they want, how they want and for whatever they want.」
Yahoo! is not alone in defining its strategy as working out what its customers (260m unique users every month) are looking for, and then trying to give it to them. The first thing they want is to become better informed about procts and prices. 「We operate our business on that belief,」 says Jeff Bezos, Amazon』s chief executive. Amazon became famous for books, but long ago branched out into selling lots of other things too; among its latest ventures are health procts, jewellery and gourmet food. Apart from cheap and bulky items such as garden rakes, Mr Bezos thinks he can sell most things. And so do the millions of people who use eBay.
And yet nobody thinks real shops are finished, especially those operating in niche markets. Many bricks-and-mortar bookshops still make a good living, as do flea markets. But many record shops and travel agents could be in for a tougher time. Erik Blachford, the head of IAC』s travel side and boss of Expedia, the biggest internet travel agent, thinks online travel bookings in America could quickly move from 20% of the market to more than half. Mr Bezos reckons online retailers might capture 10-15% of retail sales over the next decade. That would represent a massive shift in spending.
How will traditional shops respond? Michael Dell, the founder of Dell, which leads the personal-computer market by selling direct to the customer, has long thought many shops will turn into showrooms. There are already signs of change on the high street. The latest Apple and Sony stores are designed to display procts, in the full expectation that many people will buy online. To some extent, the online and offline worlds may merge. Multi-channel selling could involve a combination of traditional shops, a printed catalogue, a home-shopping channel on TV, a phone-in order service and an e-commerce-enabled website. But often it is likely to be the website where customers will be encouraged to place their orders.
One of the biggest commercial advantages of the internet is a lowering of transaction costs, which usually translates directly into lower prices for the consumer. So, if the lowest prices can be found on the internet and people like the service they get, why would they buy anywhere else?
One reason may be convenience; another, concern about fraud, which poses the biggest threat to online trade. But as long as the internet continues to deliver price and proct information quickly, cheaply and securely, e-commerce will continue to grow. Increasingly, companies will have to assume that customers will know exactly where to look for the best buy. This market has the potential to become as perfect as it gets.
[1]Singh M P, An Evolutionary Look at E-Commerce, IEEE Internet Computing,2001.5,P77~78
[2]Rabinovitch E, The state of E-commerce, IEEE Communications magazine,2001.3,P12~12
[3]Amit R, Zott C. Value creation in e-business. Strategic Management Journal 2001;22:493–520