① 英语翻译 有关于市场营销
进行市场区分
答:标准使用细分市场确定按照营销计划根据市场营销计划来标准化细分市场
二是信息来源和分析细分市场,确定并根据访问的营销计划
C的市场分割是根据与选定的标准
D.市场细分是其效用审查了规模,潜在的,独特的需求方面,容易识别的成员,和/或独特的媒介模式
大肠杆菌市场分类/ s的选择,以满足市场营销计划,或新的细分标准的要求,选择和应用
辨明目标市场。
答:方法/确定和描述的产品或服务的总市场长者综合服务中心评价和选择
B的目标市场是指在消费者方面作为一种产品或服务的潜在用户包括在内,在选定的市场条件/秒
长描述目标细分市场使用的描述
D.确定现有的营销战略选择和战略目标最能满足市场营销计划的要求,选择
目标客户描述
答:总的市场和选择市场/ s的叙述了消费者的个人资料表格
B的用户信息标识标准统计术语和/或描述条款媒体利用,消费特征选择
长人口和/或心理的描述中,使用了与营销计划的要求,按照消费者的个人资料
D中的文件符合在语言,形式,内容和详细程度方面的组织要求
并制定定位策略。
A.可用确定的战略定位和战略选择,以满足市场需求和消费者的个人资料
乙甲定位的实施计划是根据组织的需要写成的
② 本人急需一篇(关于市场营销的英文文章),5千字英文,有中文的翻译.
看看对你有没有帮助。
The Competition
It is essential to know who the competition is and to understand their strengths and weaknesses. Factors to consider include:
Each of your competitor's experience, staying power, market position, strength, predictability and freedom to abandon the market must be evaluated.
Your Enterprise
An honest appraisal of the strength of your enterprise is a critical factor in the development of your strategy. Factors to consider include:
Enterprise capacity to be leader in low-cost proction considering cost control infrastructure, cost of materials, economies of scale, management skills, availability of personnel and compatibility of manufacturing resources with offering requirements.
The enterprise's ability to construct entry barriers to competition such as the creation of high switching costs, gaining substantial benefit from economies of scale, exclusive access to or clogging of distribution channels and the ability to clearly differentiate your offering from the competition.
The enterprise's ability to sustain its market position is determined by the potential for competitive imitation, resistance to inflation, ability to maintain high prices, the potential for proct obsolescence and the 'learning curve' faced by the prospect.
The prominence of the enterprise.
The competence of the management team.
The adequacy of the enterprise's infrastructure in terms of organization, recruiting capabilities, employee benefit programs, customer support facilities and logistical capabilities.
The freedom of the enterprise to make critical business decisions without une influence from distributors, suppliers, unions, creditors, investors and other outside influences.
Freedom from having to deal with legal problems.
Development
A review of the strength and viability of the proct/service development program will heavily influence the direction of your strategy. Factors to consider include:
The strength of the development manager including experience with personnel management, current and new technologies, complex projects and the equipment and tools used by the development personnel.
Personnel who understand the relevant technologies and are able to perform the tasks necessary to meet the development objectives.
Adequacy and appropriateness of the development tools and equipment.
The necessary funding to achieve the development objectives.
Design specifications that are manageable.
Proction
You should review your enterprise's proction organization with respect to their ability to cost effectively proce procts/services. The following factors are considered:
The strength of proction manager including experience with personnel management, current and new technologies, complex projects and the equipment and tools used by the manufacturing personnel.
Economies of scale allowing the sharing of operations, sharing of proction and the potential for vertical integration.
Technology and proction experience
The necessary proction personnel skill level and/or the enterprise's ability to hire or train qualified personnel.
The ability of the enterprise to limit suppliers bargaining power.
The ability of the enterprise to control the quality of raw materials and proction.
Adequate access to raw materials and sub-assembly proction.
Marketing/Sales
The marketing and sales organization is analyzed for its strengths and current activities. Factors to consider include:
Experience of Marketing/Sales manager including contacts in the instry (prospects, distribution channels, media), familiarity with advertising and promotion, personal selling capabilities, general management skills and a history of profit and loss responsibilities.
The ability to generate good publicity as measured by past successes, contacts in the press, quality of promotional literature and market ecation capabilities.
Sales promotion techniques such as trade allowances, special pricing and contests.
The effectiveness of your distribution channels as measured by history of relations, the extent of channel utilization, financial stability, reputation, access to prospects and familiarity with your offering.
Advertising capabilities including media relationships, advertising budget, past experience, how easily the offering can be advertised and commitment to advertising.
Sales capabilities including availability of personnel, quality of personnel, location of sales outlets, ability to generate sales leads, relationship with distributors, ability to demonstrate the benefits of the offering and necessary sales support capabilities.
The appropriateness of the pricing of your offering as it relates to competition, price sensitivity of the prospect, prospect's familiarity with the offering and the current market life cycle stage.
Customer Services
The strength of the customer service function has a strong influence on long term market success. Factors to consider include:
Experience of the Customer Service manager in the areas of similar offerings and customers, quality control, technical support, proct documentation, sales and marketing.
The availability of technical support to service your offering after it is purchased.
One or more factors that causes your customer support to stand out as unique in the eyes of the customer.
Accessibility of service outlets for the customer.
The reputation of the enterprise for customer service.
Conclusion
After defining your strategy you must use the information you have gathered to determine whether this strategy will achieve the objective of making your enterprise competitive in the marketplace. Two of the most important assessments are described below.
Cost To Enter Market
This is an analysis of the factors that will influence your costs to achieve significant market penetration. Factors to consider include:
Your marketing strength.
Access to low cost materials and effective proction.
The experience of your enterprise.
The complexity of introction problems such as lack of adherence to instry standards, unavailability of materials, poor quality control, regulatory problems and the inability to explain the benefits of the offering to the prospect.
The effectiveness of the enterprise infrastructure in terms of organization, recruiting capabilities, employee benefit programs, customer support facilities and logistical capabilities.
Distribution effectiveness as measured by history of relations, the extent of channel utilization, financial stability, reputation, access to prospects and familiarity with your offering.
Technological efforts likely to be successful as measured by the strength of the development organization.
The availability of adequate operating capital.
Profit Potential
This is an analysis of the factors that could influence the potential for generating and maintaining profits over an extended period. Factors to consider include:
Potential for competitive retaliation is based on the competitors resources, commitment to the instry, cash position and predictability as well as the status of the market.
The enterprise's ability to construct entry barriers to competition such as the creation of high switching costs, gaining substantial benefit from economies of scale, exclusive access to or clogging of distribution channels and the ability to clearly differentiate your offering from the competition.
The intensity of competitive rivalry as measured by the size and number of competitors, limitations on exiting the market, differentiation between offerings and the rapidity of market growth.
The ability of the enterprise to limit suppliers bargaining power.
The enterprise's ability to sustain its market position is determined by the potential for competitive imitation, resistance to inflation, ability to maintain high prices, the potential for proct obsolescence and the 'learning curve' faced by the prospect.
The availability of substitute solutions to the prospect's need.
The prospect's bargaining power as measured by the ease of switching to an alternative, the cost to look at alternatives, the cost of the offering, the differentiation between your offering and the competition and the degree of the prospect's need.
Market potential for new procts considering market growth, prospect's need for your offering, the benefits of the offering, the number of barriers to immediate use, the credibility of the offering and the impact on the customer's daily operations.
The freedom of the enterprise to make critical business decisions without une influence from distributors, suppliers, unions, investors and other outside influences.
③ 请问“市场营销”的英文解释
“市场营销”是从marketing这个英文词翻译过来的。这个英文词有两种中文译法:一种把它作为一种经济活动,翻译为“市场营销”;二是把它作为一种学科的名称,翻译为“市场学”或“市场营销学”。
④ 市场营销一句英文翻译
公司同意传统营销的观点已经成功的在市场上的消费者面对大量版选择机会的赌权注。
2核心业务过程被称为市场感知由参与营销情报收集的所有活动,传播在公司内部,并作用于it
3.business并组织客户总是选择最高的让渡价值时,一个工业产品purchase.
4.loyalty被定义为一种根深蒂固的承诺重新购买或再光顾的首选产品或服务在未来,即使在情境或营销的影响与潜在的脸使开关行为。
⑤ 求英语翻译啊~~~英译汉 ~关于市场营销方面的~~!!!在线翻译就免了~~~!!!!!
手工翻译
1 Good marketing is no accident, but a result of careful planning and execution.
1. 好的营销绝非偶然,而是精心计划和执行的结果。
2 Marketing is both an art and a science -there is constant tension between the formulated side and the creative side.
2. 营销既是一门艺术,也是一门科学 - 在公式化与创造力之间始终存在拉力/平衡/博弈。
3 Firms must stick to a strategy, but must also find new ways to constantly improve it.
3. 公司应当坚持一种战略,但也应不停寻找完善它的方式。
4 A customer is the most important person ever in our office, whether in person or by mail.
4. 顾客是我们办公室最重要的人,不管是本人还是他的邮件。
5 Marketing is the art of attracting and keeping profitable customers.
5. 营销是吸引和留住可盈利客户的艺术。
6 The aim of marketing is to meet and satisfy target customers ‘need and wants better competitors.
6. 营销的目的是比竞争对手更好地达到和满足目标客户的欲望和需求。
7 You can fool some of the people all the time, and all of the people some of the time, but you can't fool all of the people all the time.
7. 你可以一直欺骗某些人,也可以在某些时间欺骗所有人,但你不可能一直欺骗所有人。
⑥ 英语翻译关于市场营销方面的.
看我的:
From winning disputes to the promotion of the company image, the differentiation strategy adopted by some of the enterprises will always take dramatic effect. In the market with seriously homogenized proct, it will add an incentive, highlighting the former even market situation. More importantly, by the meantime when those companies which had gained temporary or long term profits they are further affecting their peers. However, what they must attach importance to is that the differentiation was a double-blade sword, especially for the enterprises in the markets lack of variable procts. Once they have week innovative ability or implementing force, they are tended to lose their original market shares more than gain profits. Analyzing from real cases, we may find some of the enterprises bring in the strategy all but a following-suit. They are not well adoptive to the requirements of the strategy; consequently change their previous right measures.
In the face of challenges, REALFLEET should take the following actions:
1. Promoting the technological innovation, and continuing to breed core competitiveness
2. Extending the humanity functions of procts to create value for customer
3. Reinforcing cooperation and Improving proct quality
4. Highlighting distinctive image, and reinforcing brand management
5. strengthening sale network construction and providing personalized service
⑦ 非常急~请翻译成英文:市场营销的专业描述
The market marketing is a trained comprehensive talented person'sdiscipline, studies the knowledge quite to be widespread, mustfrequently pay attention to the market tendency as the marketmarketing personnel, has the keen insight and the intense commercialmeaning, is good at the human relations and the communicationexchange, has the affinity, can establish the widespread customercommunity. Facing the complex intense economical market, I have theenough courage to accept each kind of test, is willing to attempt eachkind of challenge, holds all opportunities to exercise own ability,the compound talented person which causes oneself to face to haveinnovation spirit which the modern society needs to develop.
我在专门的英文翻译网站帮你翻译的,应该非常准确了!
⑧ 关于市场营销的 英语翻译
Abstract:
The development of marketing methods and contents are most essential and effective way to develop enterprise’s competency in the market. The marketing and economic environment enterprises are facing makes enterprises have no choice but to innovate and develop for survival. In this dissertation marketing definition and development history are touched. The key is to discuss the change of Chinese marketing development environment in new era, and development trend and change of marketing principles, marketing methods, and marketing contents in modern China.
Key Words:
Marketing, Brand Marketing, Green Marketing
希望可以帮到你。
⑨ 市场营销相关的中英文对照文章,3000字左右,
要找中英文对照,3000字,这不大可能哦,
如果需要,我可以给你翻译,
qq:149019696