翻译策划书

Ⅰ 求策划书翻译··十万火急！

Second, the market demand analysis 1, the market segments that we sell based on past experience, as well as the various regions according to geographical differences in levels of economic development, global markets are divided into three categories:
（1）国内市场：在现代生活快节奏的影响下，国人对于手表的需求呈稳定上升趋势。 (1) the domestic market: The fast-paced modern life under the influence of Chinese demand for watches steadily rising trend. 随着钟表行业的发展，钟表的种类日益丰富，如今的钟表更是时尚品味的一种表现。 With the development of the instry watches, clocks and watches of the type of increasingly rich, and now the watch is an expression of fashion taste. 国内市场是个庞大、有着良好发展前景的市场。 Is a huge domestic market with good prospects for development of the market.
（2）发达国家市场：主要是指西方发达的资本主义国家，这些国家的人们生活水平较高，对生活品质要求也高。 (2) developed-country markets: mainly refers to the developed western capitalist countries, these countries, people's living standards higher, demanding a high quality of life. 发达国家的人们有着良好的时间观念，加之西方人独特的钟表情愫，我们在设计和技术方面加以创新，市场总体消费量较为稳定。 People in developed countries has a good concept of time, combined with the West's unique watches true inner feelings, we have to be in the design and technology innovation, market overall consumption more stable.
（3）亚非拉发展中国家市场：该市场消费水平偏低，但是仍占有一定的市场份额，由于钟表这类商品的特点，其需求弹性较大，因此我们企业更注重的是他们未来的发展潜力。 (3), Africa and Latin America markets in developing countries: the market consumption level is lower, but still occupy a certain market share, the characteristics of such goods as watches and clocks, its greater elasticity of demand, so our business is that they pay more attention to the future development potential.
2、市场定位（1）以国内市场为主由于企业在国内占有较明显的优势，在消费者心中树立了良好的形象，而且企业根据国内不断增长的消费需求，锐意进取，不断推出新产品，国内销售业绩名列前茅。 2, market positioning (1) to the domestic market oriented enterprises in the country e to hold more obvious advantages in the minds of consumers establish a good image, but the growing business in accordance with domestic consumer demand, forge ahead, and constantly introce new procts, Domestic sales performance among the best. 接下来，我们企业会根据国内市场的特点，分档次投放，以摩登时尚、经典复古和Times特别系列等为主打，满足普通人群需要；以典雅奢华、商务专用和高端环保等系列有针对性地推广，满足高收入人群需要。 Next, our business based on the characteristics of the domestic market, sub-grade running to modern fashion, classic retro, and Times special series such as the main fight, to meet the needs of the general population; in elegant luxury, business-specific and high-end series of targeted environmental protection to promote, to meet the needs of high-income groups.
（2）以国外市场为辅由于发达国家市场比较稳定，人们消费水平较高，企业在这些市场会以典雅奢华、商务专用和高端环保等系列产品为主，提供并推广高级定制服务，并且继续开发新产品，以保持在这些地区销售额的稳定增长。 (2), supplemented by foreign markets e to relatively stable markets of developed countries, it is a high level of consumption, businesses in these markets will be an elegant luxury, business-specific and high-end series of procts are the main environmental protection, provide and promote high-level customization, and continue to develop new procts in order to maintain the steady growth of sales in these areas. 而在亚非拉国家，考虑到该市场消费水平偏低，我们推出的产品主要以实用为主，适当降低价格，提高竞争优势。 While in Asia, Africa and Latin American countries, taking into account the low level of consumption in the market, our proct offerings primarily skills-oriented, e to lower prices and improve competitive advantage.

Ⅱ “品牌策划” “活动策划” 用英文怎么说

“品牌策划”："Brand planning"

“活动策划”："Activity planning"

重点词汇

1、品牌：brand

2、策划：plot;scheme;plan;engineer;hatch

3、活动策划：activity planning;event planning

例句：

1、方舟工程咨询公司的品牌策划研究

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2、、享受内容丰富的活动策划服务

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(2)翻译策划书扩展阅读：

品牌策划不是以建立一个品牌形象为工作的告终，创建具有鲜明的核心价值与个性、丰富的品牌联想、高品牌知名度、高溢价能力、高品牌忠诚度和高价值感的强势大品牌，累积丰厚的品牌资产。

公司进行品牌策划时包含有五种方向：

1、产品线扩展（line extensions）

2、品牌延伸（brand extensions）

3、多品牌（multibrands）

4、新品牌（new brand）

5、合作品牌（cobrands）

例句：

1、因此，我决定密切参与活动策划。

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2、负责线上线下活动策划、协调，部分印刷品，活动页面设计。

,coordination,andsomeprint,pagedesignactivities.

3、大型活动策划对企业品牌价值提升研究

Large-.

4、解开品牌策划中的文化密码

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5、新闻媒体品牌策划探析

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6、图书馆讲座品牌策划初探

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Ⅲ 赞助策划书 英文怎么翻译

学校拉赞助: school fundraising

拉赞助方： fundraiser

赞助方：sponsor

拉（寻求回）赞答助：seek sponsorship

(寻求）赞助策划书：fundraising plan，seeking sponsorship plan

Ⅳ "计划书"怎么翻译

scheme
一份优秀的创业策划书往往会使创业者达到事半功倍的效果.

一、创业策划书

是创业者计划创立的业务的书面摘要.

它用以描述与拟创办企业相关的内外部环境条件和要素特点,为业务的发展提供指示图和衡量业务进展情况的标准.

通常创业策划是市场营销,财务,生产,人力资源等职能计划的综合.

写好创业策划书要思考的问题:

(一)关注产品

(二)敢于竞争

(三)了解市场

(四)表明行动的方针

(五)展示你的管理队伍

(六)出色的计划摘要

二、创业策划书的内容

一般来说,在创业策划书中应该包括创业的种类,资金规划及基金来源,资金总额的分配比例,阶段目标,财务预估,行销策略,可能风险评估,创业的动机,股东名册,预定员工人数,具体内容一般包括以下十一个方面:

(一)封面

封面的设计要有审美观和艺术性,一个好的封面会使阅读者产生最初的好感,形成良好的第一印象.

(二)计划摘要

它是浓缩了的创业策划书的精华.

计划摘要涵盖了计划的要点,以求一目了然,以便读者能在最短的时间内评审计划并作出判断.

计划摘要一般包括以下内容:

公司介绍;

管理者及其组织;

主要产品和业务范围;

市场概貌;

营销策略;

销售计划;

生产管理计划;

财务计划;

资金需求状况等.

摘要要尽量简明,生动.特别要说明自身企业的不同之处以及企业获取成功的市场因素.

(三)企业介绍

这部分的目的不是描述整个计划,也不是提供另外一个概要,而是对你的公司作出介绍,因而重点是你的公司理念和如何制定公司的战略目标.

(四)行业分析

在行业分析中,应该正确评价所选行业的基本特点,竞争状况以及未来的发展趋势等内容.

关于行业分析的典型问题:

(1)该行业发展程度如何 现在的发展动态如何

(2)创新和技术进步在该行业扮演着一个怎样的角色

(3)该行业的总销售额有多少 总收入为多少 发展趋势怎样

(4)价格趋向如何

(5)经济发展对该行业的影响程度如何 政府是如何影响该行业的

(6)是什么因素决定着它的发展

(7)竞争的本质是什么 你将采取什么样的战略

(8)进入该行业的障碍是什么 你将如何克服 该行业典型的回报率有多少

(五)产品(服务)介绍

产品介绍应包括以下内容:产品的概念,性能及特性;主要产品介绍;产品的市场竞争力;产品的研究和开发过程;发展新产品的计划和成本分析;产品的市场前景预测;产品的品牌和专利等.

在产品(服务)介绍部分,企业家要对产品(服务)做出详细的说明,说明要准确,也要通俗易懂,使不是专业人员的投资者也能明白.一般地,产品介绍都要附上产品原型,照片或其他介绍.

(六)人员及组织结构

在企业的生产活动中,存在着人力资源管理,技术管理,财务管理,作业管理,产品管理等等.而人力资源管理是其中很重要的一个环节.

因为社会发展到今天,人已经成为最宝贵的资源,这是由人的主动性和创造性决定的.企业要管理好这种资源,更是要遵循科学的原则和方法.

在创业策划书中,必须要对主要管理人员加以阐明,介绍他们所具有的能力,他们在本企业中的职务和责任,他们过去的详细经历及背景.此外,在这部分创业策划书中,还应对公司结构做一简要介绍,包括:公司的组织机构图;各部门的功能与责任;各部门的负责人及主要成员;公司的报酬体系;公司的股东名单,包括认股权,比例和特权;公司的董事会成员;各位董事的背景资料.

经验和过去的成功比学位更有说服力.如果你准备把一个特别重要的位置留给一个没有经验的人,你一定要给出充分的理由.

(七)市场预测

应包括以下内容:

1,需求进行预测;

2,市场预测市场现状综述;

3,竞争厂商概览;

4,目标顾客和目标市场;

5,本企业产品的市场地位等.

(八)营销策略

对市场错误的认识是企业经营失败的最主要原因之一.

在创业策划书中,营销策略应包括以下内容:

(1)市场机构和营销渠道的选择;

(2)营销队伍和管理;

(3)促销计划和广告策略;

(4)价格决策.

(九)制造计划

创业策划书中的生产制造计划应包括以下内容:

1,产品制造和技术设备现状;

2,新产品投产计划;

3,技术提升和设备更新的要求;

4,质量控制和质量改进计划.

(十)财务规划

财务规划一般要包括以下内容:

其中重点是现金流量表,资产负债表以及损益表的制备.

流动资金是企业的生命线,因此企业在初创或扩张时,对流动资金需要预先有周详的计划和进行过程中的严格控制;

损益表反映的是企业的盈利状况,它是企业在一段时间运作后的经营结果; 资产负债表则反映在某一时刻的企业状况,投资者可以用资产负债表中的数据得到的比率指标来衡量企业的经营状况以及可能的投资回报率.

(十一)风险与风险管理

(1)你的公司在市场,竞争和技术方面都有哪些基本的风险

(2)你准备怎样应付这些风险

(3)就你看来,你的公司还有一些什么样的附加机会

(4)在你的资本基础上如何进行扩展

(5)在最好和最坏情形下,你的五年计划表现如何

如果你的估计不那么准确,应该估计出你的误差范围到底有多大.如果可能的话,对你的关键性参数做最好和最坏的设定.

三、创业策划书的编写步骤

准备创业方案是一个展望项目的未来前景,细致探索其中的合理思路,确认实施项目所需的各种必要资源,再寻求所需支持的过程.

需要注意的是,并非任何创业方案都要完全包括上述大纲中的全部内容.创业内容不同,相互之间差异也就很大.第一阶段:经验学习

第二阶段:创业构思

第三阶段:市场调研

第四阶段:方案起草

创业方案全文

写好全文,加上封面,将整个创业要点抽出来写成提要,然后要按下面的顺序将全套创业方案排列起来:

(1)市场机遇与谋略;

(2)经营管理;

(3)经营团队;

(4)财务预算;

(5)其他与听众有直接关系的;信息和材料,如企业创始人,潜在投资人,甚至家庭成员和配偶.

第五阶段:最后修饰阶段

首先,根据你的报告,把最主要的东西做成一个1—2页的摘要,放在前面.其次,检查一下,千万不要有错别字之类的错误,否则别人对你是否做事严谨会怀疑的.最后,设计一个漂亮的封面,编写目录与页码,然后打印,装订成册.

第六阶段:检查

可以从以下几个方面加以检查:

(1)你的创业策划书是否显示出你具有管理公司的经验.

(2)你的创业策划书是否显示了你有能力偿还借款.

(3)你的创业策划书是否显示出你已进行过完整的市场分析.

(4)你的创业策划书是否容易被投资者所领会.创业策划书应该备有索引和目录,以便投资者可以较容易地查阅各个章节.还应保证目录中的信息流是有逻辑的和现实的.

(5)你的创业策划书中是否有计划摘要并放在了最前面,计划摘要相当于公司创业策划书的封面,投资者首先会看它.为了保持投资者的兴趣,计划摘要应写得引人人胜.

(6)你的创业策划书是否在文法上全部正确.

(7)你的创业策划书能否打消投资者对产品(服务)的疑虑.

Ⅳ 开发策划书 用英文翻译怎么说

开发策划书
Development planning book

Ⅵ 策划方案 英文怎么翻译

programming project，也可以直接写plan。

Ⅶ “策划文案”这个职位准确的英文翻译怎么译

确实是writer，一词有“广告等的说明文字”之意，在陆谷孙的大辞典可以查到，另外，在google上输入writer可以找到英文解释及在英语文本中的用法。

Ⅷ 急急急————要做一份商业活动策划书，请会商务英语的高人帮忙翻译一些专业名词！要书面表达的！

1.Contents
2. Preface
3.Activity Introction (我倾向于用programme, 如果你们可以说是项目的话）
4.Activity Details
5.Programme Objective and Significance
6.Publicity
7.Preliminary work
8.Activity Process
9.Supplies/Material Preparation
10. Personnel Arrangement
11.Activity Budget
12. Feasibility Analysis
13.Business Compasation Plan
14.Appendix
一楼的回回答基本答正确

Ⅸ 求策划书翻译，十万火急

Instry Analysis

Our horologe instry has been developing fast 20 years, formed in guangzhou, shenzhen is the pearl river delta area, fujian, zhejiang, jiangsu, shandong, tianjin grain, total proct six clock in the world, has become the world watches procer. However, e to the unreasonable instrial structure, design, development, proction, sales in the instry as a whole system of grvity greatly. Proct structure is unreasonable, high, medium and low-grade goods in the system of procts, proct, the proportion of high-grade procts and smaller proportion. The lack of coordination between instry information communication, talents, technology resources integration, enterprise and without effective market is not fully embody their advantages. At the same time, some areas of intellectual property protection is not very good, instry, the competition is very big, but very thin profits in international horologe instry division, the system of disadvantaged, "small" business ideas about most is the expansion of business busy neglect quality, causing the instry design innovation ability and scientific research ability and brand awareness and brand operation ability has been quite weak.

In Arab gulf region, and afund emirates etc are China's main custom-made horological export markets. Some stores or fashion brands will direct and manufacturers achieve arrangement, customized procts. Among them, battery-powered type wrist is China's largest single category, but also export watch company is one of the characteristics of watches, total proct export nearly 70 percent. Buyers of this kind of procts (including pin and jump word model) interested.

Now, the design and the prices are two important factors. In mature markets, design thoughts and style has become an important element of sales stimulus. The new generation of information to consumers, buy the advanced technology, traditional watchmakers, they are more than the market demand. Therefore, our company in the design of modern elements, strive constantly absorbing the new, to meet the new generation of consumer spending.

Also, the European Union is now growing attention resource consumption and environment protection problems, it also brings many opportunities for our company. Our company portfolio of science and technology research and development department, and constantly develop and popularize the high-end series of environmental protection, low carbon materials to watch the components and energy systems into our procts, to develop the growing market.

Ⅹ 急求将这篇策划书翻译成英文

Summary
After years of development, China's lighting instry are the fast-growing, up to now, China's lighting instry basic formation of the State-owned joint-stock, indivial, collective, private, joint venture, sole proprietorship-state situation, and joint-stock and private enterprises the proportion of larger. This article is built lighting above the needs of the people in Beijing, Zun lighting in Beijing as a company operating more than 6 years have their own unique sales philosophy, with the rapid development of the real estate instry, lighting decoration of red fire ants on the drive. This paper allows companies such as market analyses and marketing strategies on turnover has significantly improved, so as to highlight our major marketing objects and ideas: family-oriented service.

Keywords: lamp; lighting; real estate; decoration
Purpose, planning
In recent years, rapid development of the real estate instry, led lighting decoration of Xinglong on the instrial chain of the same article. Consumption structure of China's urbanization and the average level of pace still advancing, lighting instry demand space will continue to expand.
The one hand, the lighting has become a beautiful urban landscape, urban setting devices display will continue to increase demand for lighting procts; on the other hand, lamps in each family in the renovation process is essential to the demand of Chinese people living in the next period will still maintain the momentum.
Through the rapid development of the real estate instry, fashion lighting factory must also get a large space for development, and the people's living requirements there so it will have good development space, this plan aims to target to the home decoration above. through the plan again planning their marketing. Where you can get 65% price profit, can have on a turnover of 5% per cent increase, in the areas of lighting played a lead role in the market. increase on the same profile in the original by 10%

Second, market analysis
(A) analysis of macro-environment
As the pace of global economic integration, become more frequent and convenient resource flows, competition among enterprises will be increasingly reflected on the development and application of high technology, lighting instry is also a case of no other cities showed development trends of high technology and high value-added instry, reflected in the following areas.
First, the new diode (LED) lighting will lead the third revolutionary tides
Second, the King indecent lighting on track for the quantity to change breakthrough
Third instries in developed countries continue to transfer effect on the demand of foreign lamps
Fourth brand, increasing demand for high quality lighting
Personalized v lamps showing a continued increase in demand trends
(B) analysis of the micro-environment
Market competition in Beijing, some category had reached intense proportions, the first because of lighting enterprises focus on Beijing market with strong input, led lighting market in Beijing brand everywhere, huge number of businesses, forming a huge competition.
Most of the major lighting stores are all integrated lighting, home lighting, commercial lighting, engineering without failure. Comprehensive scale and layout for local consumers with convenient shopping, services can be a certain degree of assurance and improvement. However indivial market of positioning graally clear of and personalized, as high force international lamps Hong Kong is committed to in the high-end lamps market of build, now has formation has unique of style, became capital fee who purchase brand lighting of primary select stores one, and force respecting is positioning Yu family area of of style, is is was now to instry developed of joint relationship of favourable select ~ comprehensive of lamps sales, for example Beijing Huang home zuolong lighting limited, it is a home typical of comprehensive nature of lighting company, it also while became 2011 Beijing most has competitiveness of vendors, they of advantage is in shop in the has variety of lighting, varieties a, convenient and each area of requirements, but style more led goods does not full, can flexible changes sexual will difference has some ~ and force respecting lighting is is main for family sales ~ single-minded sexual comparison high, while should customer requirements to change procts look like of flexibility also greatly improve has
And now of consumer because buy room of boom for family with lighting continuously, now of consumer more trend: advocating natural, color rich, combination using energy saving of, environmental of and the high-tech of, aspects. However force respecting lighting of sales concept and these are is close, and household lamps of increasingly high quality of demand sexual Shang, force respecting lighting while has international transactions of advanced concept problem supplementary:

Third, the advantages of
Force respecting lamps for lighting as a family-oriented sales and lighting decoration and real estate instry are interrelated, emerging instrial stage, for lighting sales prospects are very good and respect as a brand for business years staff and adjustment capacity of the self is very good
1. We staff are is after lighting professional training and must practice experience, on lamp has understanding, this after all is a professional sexual is strong of instry, and recently years development rapid, staff accept Xia instry brand on market personnel for of professional training, master lamp of structure principle, and the simple maintenance skills, to in future of sales in the, by by learn of professional theory and skills phase combination, better of for customer service lay solid of Foundation.
2, the ability to grasp and use opportunities. Fierce competition in the lighting instry, all kinds of information and opportunities abound, which requires people lost no time to seize this opportunity ...
3, have a certain level of management capacity. Hard earned value management profit, fully mobilize the enthusiasm of the staff, devotion to enterprise services, logistics, personnel, finances in good order.
4, have interpersonal skills, have contacts relations concive to enterprise development. Lighting instry is inseparable from opportunity to interact with all levels of society
5, are familiar with the instry expertise, accumulated a wealth of practical experience in business management, skilled for our sales business market has a very important effect, lighting requirements of the instry expertise is excellent,
To know is familiar or not only to look at the right time on the things on people's analysis