❶ 国外电子商务对中小企业的影响，要案例！
以欧美国家为例，可以说电子商务业务开发的如火如荼。在法、德等欧洲国家，电子商务所产生的营业额已占商务总额的1/4，在美国则已高达1/3以上，而欧美国家电子商务的开展也不过才十几年的时间。在美国，美国在线(AOL)、雅虎、电子港湾等著名的电子商务公司在1995年前后开始赚钱，到2000年创造了7.8亿美元，IBM、亚马逊书城、戴尔电脑、沃尔玛超市等电子商务公司在各自的领域更是取得了令人不可思议的巨额利润。欧美国家电子商务飞速发展的因素有以下几点：
★1. 欧美国家拥有电脑的家庭，企业众多，网民人数占总人口的2/3以上，尤其是青少年，几乎都是网民，优裕的经济条件和庞大的网民群体为电子商务的发展创造了一个良好的环境。
★2. 欧美国家普遍实行信用卡消费制度，建立了一整套完善的信用保障体系，这为电子商务的网上支付问题解决了出路。细致说来，欧美国家的信用保证业务已开展有80年的时间。在欧美国家，人们可自由流动，不用像中国一样受户口的限制，为方便生活起居，每个人都有一个独一无二的，不能伪造并伴随终生的信用代码，持此信用卡进行消费，发卡银行允许持卡人大额度透支，但持卡人需在规定时间内将所借款项归还，如果某企业或个人恶意透支后不还款，那也就意识着以后他无论走到何地，他的信用记录上都会有此污点，不论他想贷款买房，购车或办公司，银行都不会贷款给他，这在贷款成风的西方世界是及其可怕的！因此，西方人普遍将信用看作自己的第二生命，谁也不愿意贪小利失大义，当在网上购物时，他们会在点击物品直接输入密码，将信用卡中的电子货币划拨到网站上，商务网站在确认款到后，立即组织送货上门。
★3. 欧美国家的物流配送体系相当完善，正规，其是近年来大型第三方物流公司的出现，使的不同地区的众多网民，往往能在点击购物的当天或转天就可收到自己所需的产品。这要得益于欧美国家近百年的仓储运输体系的发展史。以美国为例，第二次世界大站后，许多企业将军队后勤保障体系的运做模式有效地加以改造运用到物资流通领域中来，逐渐在全国各地设立了星罗棋布，无孔不入的物流配送网络。即使在电子商务业务还未广泛开展的十多年前，只要客户打电话通知要货，几乎都可以享受免费的送货家政服务。美国联邦快递，UPS(联邦包裹快递)等是大型物流公司的典范，专门负责为各个商家把产品送到顾客手中，有了这样庞大的完善的物流配送体系，当电子商务时代到来后，美国只需将各个配送点用电脑连接起来，即顺理成章的完成了传统配送向电子商务时代配送的过度，电子商务活动中最重要最复杂的环节——物流配送问题就是这样轻而易举的解决了。
http://q.blog.sina.com.cn/jdsh/blogfile/48b820220100au8a&dpc=1
❷ 求国内外高校校园电子商务的成功案例
中国网库的王海波，成立中国网库电子商务平台
❸ 需要一篇电子商务案例的英文文章
你好,我给你一个中英文对照的:
Electronic commerce, commonly known as e-commerce, consists of the buying and selling of procts or services over electronic systems such as the Internet and other computer networks. The amount of trade concted electronically has grown extraordinarily since the spread of the Internet. A wide variety of commerce is concted in this way, spurring and drawing on innovations in electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at some point in the transaction's lifecycle, although it can encompass a wider range of technologies such as e-mail as well.
A large percentage of electronic commerce is concted entirely electronically for virtual items such as access to premium content on a website, but most electronic commerce involves the transportation of physical items in some way. Online retailers are sometimes known as e-tailers and online retail is sometimes known as e-tail. Almost all big retailers have electronic commerce presence on the World Wide Web.
Electronic commerce that is concted between businesses is referred to as Business-to-business or B2B. B2B can be open to all interested parties (e.g. commodity exchange) or limited to specific, pre-qualified participants (private electronic market).
Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of the business transactions.
History
Early development
The meaning of electronic commerce has changed over the last 30 years. Originally, electronic commerce meant the facilitation of commercial transactions electronically, using technology such as Electronic Data Interchange (EDI) and Electronic Funds Transfer (EFT). These were both introced in the late 1970s, allowing businesses to send commercial documents like purchase orders or invoices electronically. The growth and acceptance of credit cards, automated teller machines (ATM) and telephone banking in the 1980s were also forms of electronic commerce. From the 1990s onwards, electronic commerce would additionally include enterprise resource planning systems (ERP), data mining and data warehousing.
Perhaps it is introced from the Telephone Exchange Office, or maybe not.The earliest example of many-to-many electronic commerce in physical goods was the Boston Computer Exchange, a marketplace for used computers launched in 1982. The first online information marketplace, including online consulting, was likely the American Information Exchange, another pre-Internet online system introced in 1991.
Timeline
1990: Tim Berners-Lee wrote the first web browser, WorldWideWeb, using a NeXT computer.
1992: J.H. Snider and Terra Ziporyn published Future Shop: How New Technologies Will Change the Way We Shop and What We Buy. St. Martin's Press. ISBN 0312063598.
1994: Netscape released the Navigator browser in October under the code name Mozilla. Pizza Hut offered pizza ordering on its Web page. The first online bank opened. Attempts to offer flower delivery and magazine subscriptions online. Alt materials were also commercially available, as were cars and bikes. Netscape 1.0 in late 1994 introced SSL encryption that made transactions secure.
1995: Jeff Bezos launched Amazon.com and the first commercial-free 24 hour, internet-only radio stations, Radio HK and NetRadio started broadcasting. Dell and Cisco began to aggressively use Internet for commercial transactions. eBay was founded by computer programmer Pierre Omidyar as AuctionWeb.
1998: Electronic postal stamps can be purchased and downloaded for printing from the Web.
1999: business.com was sold for US $7.5 million, which was purchased in 1997 for US $150,000. The peer-to-peer filesharing software Napster was launched.
2000: The dot-com bust.
2003: Amazon.com had its first year with a full year of profit.
Business applications
Some common applications related to electronic commerce are:
E-mail and messaging
Documents, spreadsheets, database
Accounting and finance systems
Orders and shipment information
Enterprise and client information reporting
Domestic and international payment systems
Newsgroup
On-line Shopping
Messaging
Conferencing
Government regulations
In the United States, some electronic commerce activities are regulated by the Federal Trade Commission (FTC). These activities include the use of commercial e-mails, online advertising and consumer privacy. The CAN-SPAM Act of 2003 establishes national standards for direct marketing over e-mail. The Federal Trade Commission Act regulates all forms of advertising, including online advertising, and states that advertising must be truthful and non-deceptive.[1] Using its authority under Section 5 of the FTC Act, which prohibits unfair or deceptive practices, the FTC has brought a number of cases to enforce the promises in corporate privacy statements, including promises about the security of consumers’ personal information.[2] As result, any corporate privacy policy related to e-commerce activity may be subject to enforcement by the FTC.
Forms
Contemporary electronic commerce involves everything from ordering "digital" content for immediate online consumption, to ordering conventional goods and services, to "meta" services to facilitate other types of electronic commerce.
On the consumer level, electronic commerce is mostly concted on the World Wide Web. An indivial can go online to purchase anything from books, grocery to expensive items like real estate. Another example will be online banking like online bill payments, buying stocks, transferring funds from one account to another, and initiating wire payment to another country. All these activities can be done with a few keystrokes on the keyboard.
On the institutional level, big corporations and financial institutions use the internet to exchange financial data to facilitate domestic and international business. Data integrity and security are very hot and pressing issues for electronic commerce these days.
电子商务或EC（英语: E-Commerce）是指在互联网(Internet)、企业内部网 (Intranet) 和增值网(VAN，Value Added Network)上以电子交易方式进行交易活动和相关服务活动，是传统商业活动各环节的电子化、网路化。电子商务包括电子货币交换、供应链管理、电子交易市场、网路营销、在线事务处理、电子数据交换（EDI）、存货管理和自动数据收集系统。在此过程中，利用到的信息技术包括：互联网、外联网、电子邮件、资料库、电子目录和行动电话。
而广义上的电子商务—电子业务或EB（英语: E-Business）则是指对整个商业活动实现电子化，也就是指应用电脑与网路技术与现代信息化通信技术，按照一定标准，利用电子化工具（有时甚至指整个电子媒介领域，包括广播、电视、电话通讯等等）来实现包括电子商务(或电子交易)在内的商业交换和行政作业的商贸活动的全过程。
发展历史
在过去的30年间，电子商务的概念发生了很大的变化. 最初，电子商务意味著利用电子化的手段，将商业买卖活动简化，通常使用的技术包括电子数据交换（EDI）和电子货币转帐，这些技术均是在20世纪70年代末期开始应用。典型的应用是将采购订单和发票之类的商业文档通过电子数据的方式发送出去。
电子商务中的“电子”指的是采用的技术和系统，而“商务”指的是传统的商业模式。电子商务被定义为一整套通过网路支持商业活动的过程。在70年代和80年代，信息分析技术进入电子商务。80年代，随著信用卡、自动柜员机和电话银行的逐渐被接受和应用，这些也成为电子贸易的组成部分。进入90年代，企业资源计划（ERP）、数据挖掘和数据仓库也成为电子商务的一个部分。
在“.COM”时代，电子商务增加了新的组成部分——“网路贸易”，客户在数据加密传输技术支持下，利用网上商店的虚拟购物车和信用卡等电子货币支付形式，通过互联网完成商品和服务的采购。
如今，电子商务的涵盖十分广泛的商业行为，从电子银行到信息化的物流管理。电子商务的增长促进了支持系统的发展和进步， 包括后台支持系统、应用系统和中间件，例如宽频和光纤网路、供应链管理模块、原料规划模块、客户关系管理模块、存货控制模块和会计核算/企业财务模块。
当互联网在1994进入公众的视线时，很多记者和学者预测电子贸易将很快成为主要的商业应用模式。然而，安全协议（例如HTTPS）用了四年的时间才发展的足够成熟并获得大范围的应用。接下来，在1998年和2000年之间，大量的美国和西欧公司开发了许多不成熟的网站。
虽然大量的“纯电子商务”公司在2000年和2001年的“.COM”衰退期消失了，还是有很多传统的“水泥加砖块”的零售企业认识到这些“.COM”公司揭示了潜在的有价值的市场空间，开始将电子商务的功能增加到网站上。例如，在在线食品销售公司Webvan倒闭后，两家传统的连锁超级市场Albertsons和Safeway都开始了附属的电子商务功能，消费者可以直接在线订购食品。
电子商务的成功因素
技术和组织方面
在很多案例中，一个电子商务公司存活下来，不仅仅是基於自身的产品，而且还拥有一个有能力的管理团队、良好的售前服务、组织良好的商业结构、网路基础和一个安全的，设计良好的网站，这些因素包括：
足够的市场研究和分析。电子商务需要有可行的商业计划并遵守供需的基本原理。在电子商务领域的失败往往和其他商业领域的一样，缺乏对商业基本原则的领会。
一支出色的被信息技术策略武装起来的管理团队。一个公司的信息战略需要成为商业流程重组的一个部分。
为客户提供一个方便而且安全的方式进行交易。信用卡是最互联网上普遍的支付手段，大约90%的在线支付均使用信用卡的方式完成。在过去，加密的信用卡号码信息通过独立的第三方支付网关在顾客和商户之间传递，现在大部分小企业和个体企业还是如此。如今大部分规模稍大的公司直接在网站上通过与商业银行或是信用卡公司之间的协议处理信用卡交易。
提供高可靠性和安全性的交易。例如利用并行计算、硬体冗余、失败处理、信息加密和网路防火墙技术来达到这个需求。
提供360度视角的客户关系，即确保无论是公司的雇员、供应商还是伙伴均可以获得对客户完整和一致的视角，而不是被选择或者过滤得信息。因为，客户不会对在权威主义（老大哥）监视的感觉有好的评价。
构建一个商业模型。如果在2000年的教科书上有这麼一段，很多“.com”公司可能不会破产。
设计一个电子商务价值链，关注在数量有限的核心竞争力上，而不是一个一站购齐的解决方案。如果合适的编制程序，网路商店可以在专业或者通用的特性中获得其中一个。
运作最前沿或者尽可能的接近最前沿的技术，并且在紧紧跟随技术的变化。（但是需要记住，商业的基本规则和技术的基本规则有很大的区别，不要同样在商业模式上赶时髦）
建立一个足够敏感和敏捷的组织，及时应对在经济、社会和环境上发生的任何变化。
提供一个有足够吸引力的网站。有品味的使用颜色、图片、动画、照片、字体和足够的留白空间可以达到这一目标。
流畅的商业流程，可以通过流程再造和信息技术来获得。
提供能完全理解商品和服务的信息，不仅仅包括全部产品信息还有可靠的顾问建议和挑选建议。
自然，电子商务供应商行业需要履行普世的原则，例如保证提供的商品的质量和可用性、物流的可靠性，并且及时有效的处理客户的投诉。在网路环境下，有一个独一无二的特点，客户可以获得远多於传统的“砖块+水泥”地商业环境下关於商家
顾客为先
一个成功的电子商务机构必须提供一个既满意而又具意义的经验给顾客。都由各种顾客为先因素构成，包括以下:
提供额外的利益给顾客: 电子销售商如要做到这一点，可提供产品或其产品系列，以一个较低的价格吸引潜在的客户、如传统商贸一样.
提供优质服务: 提供一个互动及易於使用的购买经验及场所，亦如传统零售商一样， 都有助某程度上达至上述目标。为鼓励顾客再回来购买。可利用赠品或促销礼券、优惠及折扣等。 还可以互相连接其他相关网站和广告联盟等。
提供个人服务: 提供个人化的网站、购买建议、个人及特别优惠的方式，有助增加互动、人性化来代替传统的销售方式。
提供社区意识: 可以聊天室、讨论板以及一些忠诚顾客计划(亦称亲和力计划)都对提供社区意识有一定的帮助。
令顾客拥有全面性的体验: 提供电子个人化服务，根据顾客的喜好，提供个别服务，使顾客感受与别不同的体验，便可成为公司独特的卖点及品牌。
自助方式: 提供自助式服务网站、易用及无须协助的环境，都有一定的帮助。包括所有的产品资料，交叉推销信息、谘询产品补替、用品及配件选择等。
提供各种资讯: 如个人电子通讯录、网上购物等。透过丰富的比较资料及良好的搜索设备，提供信息和构件安全、健康的评论给顾客。可协助个人电子服务来确定更多潜在顾客。
失败因素
个人资料的外泄是最大的因素，如果有骇客破解网页原始码，并在网页上种下木马或是病毒，只要你登入并打上个人资料，骇客便可以马上知道你在网页上打下哪些个人资料。所以如何保护顾客的个资等是电子商务最大的问题，如果不妥善处理，那此电子店家便会被淘汰。
希望对你有帮助!!!
❹ 与商务英语专业有关的电子商务案例及分析
电子商务为企业带来了小投入，大回报的无限提升机遇，电子商务企业可以仅仅是一台电脑一个网站就可以销售无上限的产品， 企业可以没有办公室，可以没有销售门店，可以只是一个人，也可以只是一个懂得产品上下游关系的小孩子。大回报指的是无地域界限，全球只要有网络覆盖的地方都有可能购买；无起始资金要求的情况下，可以无限倍的增大购买和销售之间的差别。企业的名称可以在任何一个世界的角落让人知道，如果他们有上网，这些信息可以快速地在人与人之间传播。 电子商务同时也为诚信的企业和不诚信的企业带来了一个很大的不同，诚信的企业可以被很多不认识的人来推荐和评价，不诚信的企业可以被众人指责，唾弃。
电子商务为社会经济发展带来的好处分为几个方面：1. 社会经济首先会得到很多提升，销售多了，金流，人流，物流量都得到了大大的提升，带动了整个社会的快速发展。2.电子商务带来了人气，给很多快要衰落的行业带来了起色，因为无从让人知道而慢慢失去机会的行业现在得到了很多人的认识及风投。。。
❺ 电子商务发展的经典案例
国法庄严。
国法尊严。
2002年，回国。
海归来兮，最鼎力的是满分的自己选的专业课。其中，一门，就是：电子商务的A.
2003年，受聘回世界第一大集团公司，虽然，空缺的只是公共关系经理的位置，但是，偏偏，是媒体可以发力的：力着点。
以全球最优秀的职业经理人的资历，一入手，就以美国MBA的全力顶起了一直疲沓的企业的销售市场部份的全体全部市场促销的全国400万家媒体的平媒。！
企业立即腾飞。
多年亏损立即扭亏。
创造了世界第一的15年扭亏为盈的奇迹。！
创造了世界上第一般全中文的、仅仅以公共关系一个部门和岗位和力着点发力就取得几乎是立即扭亏为赢利多年长期亏损的超大型国有企业合资世界第一大集团公司仅20年的大企业。！
因为，所在集团是世界第一的聚光灯下的全球商业掮客的焦点，被立即带动和发动的全国和全球电子商务市场，立即，得到我独创的全新市场平媒传播的文案全面发动。
电子商务，从此，在中国和全球如日中天。！
满分的论文的我的一课：电子商务
A
国歌
国际歌
国法庄严
❻ 电子商务最经典的案例
马云的淘宝
❼ 电子商务成功案例
电子商务分为大致分为三种，这三种是现在主流的电子商务，B2B,B2C,C2C,主要是看你版做哪种权了，不管是哪种，都需要有技术和资金的支撑，不然很难坚持的，也可以利用第三方电子商务平台，要是B2B的，可以试试“中国制造&中国创造”，要是B2C的，可以试试京东商城，要是C2C的，可以试试淘宝。
❽ 在中国经营成功的国外旅游电子商务企业案例
已经成功
❾ 电子商务案例分析
你可以分析一下现在的B2B网站，比如阿里巴巴
❿ 与电子商务有关的英文案例
E Commerce Localization Think globally act locally
... It is then crucial for a company to maintain a worldЎXwide presence, an effective presence that delivers the message across to potential buyers over different barriers in international e-commerce activities, including language, culture, access and infrastructure issues. Hence, emerged a new, revolutionary electronic-technology practice- Ў§electronic commerce localizationЎЁ- the process of adapting a proct or service to the peculiarities of a language community. ... Of various types of electronic technologies, Internet, and in particular the Web, plays a crucial role in overcoming the time and geographical limitations, allowing companies to conct and operate their businesses on-line in real-time, which is commonly known as electronic commerce (hereafter abbreviated as e-commerce) or otherwise referred to as electronic business (e-business). ... This paper will however focus particularly on companyЎ¦s external business operation, how the company concts e-commerce activities through their Web site, and evaluating on the efficiency and relevance to the use of Web for these e-commerce activities. ... It then makes it vital for company to maintain a worldЎXwide presence, an effective presence that delivers the message across to potential buyers over different barriers in international e-commerce activities, including language, culture, access and infrastructure issues. Technically, these are referred to as the term Ў§localizationЎЁ, meaning the process of adapting a proct or service to a specific locale, including the linguistic and cultural aspects, fitting in the standards and legal requirements, as well as meeting the needs and expectations of a specific target market. This paper therefore encompasses these aspects as Ў§e-commerce localizationЎЁ in investigating and evaluating how companies transport their online businesses to foreign-language markets.
Language
The first step to localization is translation- translating the website to the language of that specific target market. ... 91) points out, Ў§e-customer prefers to speak in his own languageЎЁ, where seeing the website in his or her own local language makes the browsing experience more comfortable, accurate and more at ease. ... This can be exemplified in the web advertisement or key marketing messages, without a good rendition of this message, the e-customer may well miss out on the pitch, and fail to catch the subtle meaning within the message. ...
Although the e-customer may be able to cope in another language, the customer will appreciate much better when the message is delivered in his or her mother tongue. ... 255) echoes, that researches found that e-customers are more likely to purchase procts and services from websites that are designed in their own language, even if they can read English well. ...
In actual fact, as Trans-Asia states, Ў§language barrier is one reason why growth of a truly international e-commerce sector has lagged domestic developmentЎЁ. With this huge and increasingly affluent market available, it is clearly evident that e-commerce operators with successful business model in their domestic market would want to transport their on-line businesses to other language markets.
Through localization, the e-customer can interact in the language and in the setting they feel most natural with. ... Other features such as the above mentioned also accounts for a crucial part in localizing the language which will be addressed in the following:
Character Set such as in the input of names and addresses in e-commerce sites would need to be designed to accommodate these differences in various letters other than English alphabets, so to ensure that users can input the correct, national spelling of their names and addresses without distorting or mangling their entries.