六堡茶營銷計劃

① 廣西名茶 有哪些呢。

1、六堡茶

六堡茶，屬黑茶類。在梧州市行政轄區范圍內，選用蒼梧縣群體種、廣西大中葉種及其分離、選育的品種、品系茶樹的鮮葉為原料，按特定的工藝進行加工，具有獨特品質特徵的黑茶。

② 普洱茶與六堡茶哪個發酵程度更深

六堡茶的發酵茶比普洱茶早20多年,六堡茶是普洱茶的發酵老師，但是卻青出於藍。發酵程度要高，六堡茶不是全發酵型茶，但是普洱茶是全發酵型茶，說明普洱茶的發酵程度深。而且普洱茶可以慢慢發酵，慢慢發酵的古樹茶就是人們常說的收藏型茶，所以才說普洱茶是能喝的「古董」，普洱茶還是唯一能全發酵的黑茶。
六堡茶與湖南黑茶、普洱茶同歸為黑茶類，因為他們都是發酵茶，發酵後的茶葉顏色是黑色的而得名。這三種茶，六堡茶與湖南黑茶更接近。湖南黑茶的伏磚有一道發金花的工序，六堡茶有的也有金花，但一般不是專門發出來的，帶金花的六堡茶被認為是上品。六堡茶的發酵有自己的特點，一是六堡茶有發酵茶的歷史比較長，起碼在1950年代就有了，比普洱茶早20多年。
普洱茶對它的發酵工藝十分推崇，認為普洱茶之所以神奇秘密就在它的發酵工序。普洱茶在1973、1974年左右研製發酵茶，期間還派人來梧州學習發酵技術，在1977年昆明茶廠首次推出普洱茶的發酵茶。
廣西六堡茶文化研究會撰文《六堡茶記》指出六堡茶的發酵茶比普洱茶早20多年，六堡茶是普洱茶的發酵老師，很多人看後感到非常驚訝，都認為我們不大力宣傳六堡茶太可惜了。六堡茶發酵還有一個重要的特點，就是它的陳化過程是別的茶難以比擬的。過去六堡茶發酵後一般都放入防空洞陳化，防空洞優良的溫度、干濕度和微生物環境更有利於六堡茶的陳化，而且六堡茶一般要陳化二三年後再拿出來賣，而其他黑茶陳化的時間比較短，一般都是當年發酵當年就銷售了。由於六堡茶優良的陳化過程，使得六堡茶的口感更好，湯色紅亮，帶有陳、醇二味。六堡茶的發酵文化也是我們的營銷中需要重點宣傳介紹的。

③ 六堡茶是中茶的好還是三鶴的好

根據個人喜愛購買，其實六堡茶都是差不多的，只是包裝不一樣而已，選擇自己喜歡的就好。根據個人喜愛購買，其實六堡茶都是差不多的，只是包裝不一樣而已，選擇自己喜歡的就好。

④ 論文摘要中譯英

One of as four big ancient nations, our country has the glorious national culture, is the world treasure. The tea, is brings honor to our country culture the important carrier, has become the people to live an indispensable part. Ancient had the Silk Road, our country tea already exported the West, broadly high praise. After modern times outbreak of war, our country tea instry's development suffers the setback, is at the stopped state. Since reform and open policy, along with economic development high speed development, society material civilization enormous rich, our country tea instry develops fast, the entire instry assumes the trend of escalation, becomes our country national economy the important component. , The black tea's development especially was recent years rapid. The lok poa tea takes one of black tea representatives, occupies the important position in our country tea instry. But the Wuzhou lok poa tea takes the lok poa tea the core, has the important value to its marketing strategy's research. This article through the social investigation, utilizes studies the theory, carries on the analysis to the nowadays Wuzhou lok poa tea instry existence's question, seeks the corresponding countermeasure, and will embark from the whole, takes a broad view at the future, will put forward the proposal to the Wuzhou lok poa tea instry's development. The article divides four parts of statements: The first part recent years developed the condition analysis to the Wuzhou lok poa tea instry; The second part based on this analyzes the Wuzhou lok poa tea instry the question which in the market localization, the proct, the price, the channel, the promotion aspect exists; The third part proposes the countermeasure and the suggestion in view of these questions.

⑤ 怎麼理解中茶牌六堡茶和梧州六堡茶

六堡茶和普洱茶一樣，都是一個地理商標標志，說明某地產的某項產品時獨一無二的，經過國家認證的，知名的。梧州六堡茶的意思就是，由於六堡茶源自梧州蒼梧六堡鎮，梧州有n個公司、企業或集體、私人在營銷這個品種，各有各的品牌，各有各的工藝，但茶源都是從六堡一帶解決的。而「中茶」是這些牌子中比較響亮、比較好的，和梧州茶廠的「三鶴」等都是會品茶的人非常認可的牌子