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英语活动产品促销文案

发布时间:2021-10-18 18:33:08

A. 英文广告文案创建技巧有哪些

现在,有了越来越多的外贸从业人员,他们需要经常性的在国外进行一些商业推广活动,那么,我们如何去快速的创建英文广告文案呢?其实,只要掌握了以下几个小小的技巧,你的英文广告文案就会非常有吸引力。

广告文案一般包括:宣传语+产品描述+促销信息+产品短连接+素材+标题,动态消息+行动号召。

1,宣传语

这个是广告文案的第一句,我们需要一下子就抓住顾客的眼球,你可以用“why”,“How to”,“Do you know”等等来引起用户的共鸣。

2,产品描述

这里我建议能够清楚的写出产品的特点来击中用户的痛点问题,例如“容易操作”,“防水”等等产品的特点要突出显示。
3,打折促销

这个其实国内外顾客都喜欢捡漏,但是现在的情况是顾客都比较麻木了,因为到处都是打折的信息,也不知道有没有真的便宜,所以我这里建议打折要有理由,譬方说“一周年促销”,“开店营业大促销”等等这类会让顾客比较相信自己是真正的捡到便宜了。

4,产品链接

我的个人建议是,如果你的产品链接比价简短的话,就使用产品链接。

如果你的产品链接很长,那就用短连接工具缩短下。

5,素材

一般而言视频的效果或者幻灯片的效果会比图片好一点。

视频广告:时间不要太长,一般在15s以内就可以了,太长的话用户也不愿意去看。广告要在前3S就紧紧抓住用户的眼光。

图片广告:图片一定要清晰,然后图片上面文字面积不能超过整体大小的20%,个人建议图片上面最好不要放文字。

6,标题和动态消息

标题:一定要引人注目,例如“满50包邮”,“买一送一”等等

描述:强调下细节,例如“定制产品”,“全棉”等等。

7,行动号召

这里就根据你做广告的目的来选择就可以了,如果是优惠券的广告就选择“领取优惠”,希望用户购买就选择“立即询价”等等。

8,广告素材图片风格要统一

假如你跑了多个产品广告,那么我的建议是你的广告素材图片风格要统一,最好的做法就是图片上面打上自己的店铺logo,这样让访客在第二次看到广告图片的时候就知道是你家的产品,也会加深对店铺的印象和信任。

上面就是一些很有用的广告文案技巧,你都掌握了吗?

B. 英文促销广告50字

(a) Buy-One-Get-One-Free (BOGOF) - which is an example of a self-liquidating promotion. For example if a loaf of bread is priced at $1, and cost 10 cents to manufacture, if you sell two for $1, you are still in profit - especially if there is a corresponding increase in sales. This is known as a PREMIUM sales promotion tactic.

(b) Customer Relationship Management (CRM) incentives such as bonus points or money off coupons. There are many examples of CRM, from banks to supermarkets.

(c) New media - Websites and mobile phones that support a sales promotion. For example, in the United Kingdom, Nestle printed indivial codes on KIT-KAT packaging, whereby a consumer would enter the code into a dynamic website to see if they had won a prize. Consumers could also text codes via their mobile phones to the same effect.

(d) Merchandising additions such as mp bins, point-of-sale materials and proct demonstrations.

(e) Free gifts e.g. Subway gave away a card with six spaces for stickers with each sandwich purchase. Once the card was full the consumer was given a free sandwich.

(f) Discounted prices e.g. Budget airline such as EasyJet and Ryanair, e-mail their customers with the latest low-price deals once new flights are released, or additional destinations are announced.

(g) Joint promotions between brands owned by a company, or with another company's brands. For example fast food restaurants often run sales promotions where toys, relating to a specific movie release, are given away with promoted meals.

(h) Free samples (aka. sampling) e.g. tasting of food and drink at sampling points in supermarkets. For example Red Bull (a caffeinated fizzy drink) was given away to potential consumers at supermarkets, in high streets and at petrol stations (by a promotions team).

(i) Vouchers and coupons, often seen in newspapers and magazines, on packs.

(j) Competitions and prize draws, in newspapers, magazines, on the TV and radio, on The Internet, and on packs.

(k) Cause-related and fair-trade procts that raise money for charities, and the less well off farmers and procers, are becoming more popular.

(l) Finance deals - for example, 0% finance over 3 years on selected vehicles.

Many of the examples above are focused upon consumers. Don't forget that promotions can be aimed at wholesales and distributors as well. These are known as Trade Sales Promotions. Examples here might include joint promotions between a manufacturer and a distributor, sales promotion leaflets and other materials (such as T-shirts), and incentives for distributor sales people and their retail clients.

C. 英语书面表达: 请为Flower百货公司拟一份圣诞节促销活动方案: 1.为营造节日气氛,商场内装饰

本学期你一定度过了不少难忘的节假日。请选择一个节假日写下来。要注意用1—2件具体的时间来说明这个节假日是难忘的;要注意运用自己积累到的好词佳句及相关的表达方法。不少于350字。

D. 促销文案怎么写

介绍六种文案“利用”技巧。

1.利用傲慢

傲慢可以理解成一种优越感,希望其他人可以羡慕自己。因为拥有什么东西,而感到比其他人优越,把自己定位成比其他人更优秀的存在。当我们利用傲慢欲望去写文案的时候,一定要体现自己的产品是独特的,是很难搞到手的,一般人是没有的。

【例】

特仑苏:不是什么牛奶都叫特仑苏。

别墅:全球限量100套。

某产品:一年只产1000个。

护肤品:好看的皮囊千篇一律,好用的面膜万里挑一。

2.利用嫉妒

合理利用消费者嫉妒心理,可以明显激发消费者的消费心理和行为。但利用嫉妒心理去写文案的时候,要注意的是,对方的选择一定要是身边的人,如同行,同事,闺蜜,同学等等。可以利用对方拥有资产比你多,利用不仅仅是金钱还有尊重、地位、爱慕、认可,甚至是朋友多、皮肤好等刺激对方。

【例】

芝华士:不得不承认,人生实在不公平。

护肤品:闺蜜白里透红,而我是个小透明。

3.利用暴怒

暴怒是指对生活中一些不合理的事情,产生愤怒的情绪。这是一种失控的情绪,当一个人处于暴怒的时候,是最容易做出不理智的行为。比如,买买买,吃吃吃。可以利用暴怒的情绪,让消费者有所行动来抗议现状的不公。而解决这种不合理的办法,就是我们的产品。产品就是解药。

4.利用懒惰

懒惰可以理解为偷懒。根据“经济人假设”,人们本能的总是会选择轻松简单的事去做,甚至什么都不想做。表现在:怕累怕辛苦、想舒舒服服地达成目的。常常躺着做梦挣钱,不出门叫外卖,不运动吃减肥药。

利用懒惰心理写的营销文案其实质就是给消费者提供一个偷懒的选择,给这样的“懒人”指出一条轻松的捷径,不用那么麻烦和受累。

5.利用贪婪

贪婪是指想占便宜,希望无偿拥有的更多。这种人往往不会轻易满足,越多就越好,不仅仅是金钱。比如找对象,又要高又要帅还要有钱,又要漂亮又要身材好还要肯吃苦。

利用贪婪心理写文案,就是给消费者多一些好处,尤其是给一些额外的好处。

6.利用贪吃

吃货其实一直盛行,食欲也非常凶残。为了满足自己的胃,会发生一些冲动。比如,不顾自己的体重,不顾自己的口腔上火。

利用贪吃欲望写文案,就直接告诉消费者,怎么做可以吃山珍海味。重点是突出强调美食,让消费者分泌唾液。

希望能帮到你!谢谢采纳!

E. 英语广告词

英语广告词有很多,这里举例一些比较有名的:1.Time is what you make of it.天长地久(斯沃奇手表);2..Fresh-up with Seven-up.提神醒脑专,喝七喜;3.Start Ahead 成功属之路,从头开始(飘柔)

【https://www.acadsoc.com】点击领取欧美一对一外教课一节,还可以免费测试英语水平哦~

学英语,欢迎大家来阿卡索,纯正外教一对一教学,外教皆持证上岗,跟着外教学习纯正的口语,价格也是很划算的,课均不到20元,保证每一位学员在这里都能找到合适的外教老师!

不知道如何选择英语机构,可以网络咨询“阿卡索vivi老师”;

如果想下载免费英语资源,可以网络搜索“阿卡索官网论坛”。

F. 英语活动方案

同意楼上的建议抄
还可以袭弄以下几个游戏
1、role play
2.simmon says(simmon says touch your nose, you touch it; touch your nose, you don't, cus it's not said by simmon)
3.听音乐猜歌曲名,of course english songs
4.人体字母(分组活动的,几个人一起摆出一个单词,让大家猜)
估计够你们作一次两个多小时的活动了
记得要给大家买小礼物哦~~~

G. 英语活动策划书

1.活动目的:
对于刚入学一学期的初一新生来说,他们对中学充满了向往与与美好的憧憬,但其中也不缺乏兴趣与无助,为了同学们能更好的适应大学学习,以及对英语的学习掌握更好的方法,这是我写的英语活动策划书,可以讨论一下,并且研究一下。
2.具体方案:
参加对象:初一四班学生
具体内容:在这个班级里可以举办一个说英语短句的活动,全班轮流说一句短句,比比赛赛谁说的更流畅,更精彩!
3。活动时间:2010年3月15号4:00
4.活动地点:主教学楼408
通知:这个活动方案仅此参考

Aim: 1.
In the first semester first-year students, their yearning for middle school with full with beautiful dreams, but also not lack of interest and helpless, for students to better adapt to college English learning, and the method of better learn, this is me to write English activities planning books, you can discuss the, and study.
2 specific plan:
Instructor: junior students of class four
Specific content: in this class can hold an English sentences, the sentence, than say turns the who says the game more smooth, more exciting!
3. Time: 2010 at 4:00 on March 15
4 venue: the building 408
Notice: this activity plan that reference

H. 英语版的营销方案

Undertaking plan book model essay undertaking plan, if is only engraves on one's memory, will have the omission to be unable unavoidably to realize, if will indicate sureproof, we can understand clearly to undertaking each detail in the chest. The undertaking plan book may let us initially enter the market to achieve fully “ oneself and the other side. Is undefeated in many battles”. 1. undertaking plan book's frame the undertaking plan book's writing frame divides into the following several parts: (1) the company abstract summary introced that company's main business instry, the proct or the service unique are, as well as company's tenable place, the time, locate the stage, the competitive advantage and so on basic situation. (2) the corporate business describes this part to introce that company's objective and the goal, as well as company's long-term development project and manages the strategy. (3) the proct either the service introced that this company proct or the service hungry use and the merit, provide the related patent, the right, the government written instructions to a subordinate, the appraisal material and so on. (4) the income situation summary company's source of income, forecasts in period of time the income growth situation. (5) competes the situation to analyze existing and the latent competitor earnestly, their superiority and the inferiority, as well as this company's superiority which corresponds with it, the research defeat the match the method and the strategy. (6) the market marketing to the target market and the client segmentation, and aims at each segmentation the target market, lists the corresponding marketing.

I. 与英语有关的活动方案

你好,希望能帮得上您。

Advertising: the basics
Planning an advertising campaign
Certain businesses choose to advertise when their target audience is most likely to buy their proct or service. Sometimes this can be seasonal - a toy retailer, for example, will focus its advertising efforts around the run-up to Christmas. If you're selling to other businesses, it's worth identifying when your customers and potential customers will have the budget to spend.

However, some businesses choose to focus more attention on their quieter times on the basis that the busier times will naturally see an increase in sales. Advertising ring quieter times might mean you won't have to work as hard to stand out from other competitors, as they won't be advertising, but there may be fewer customers to target.

Gaining a greater market share ring these periods could not only help ring the busier times - you will have already developed a bigger customer base - but will improve your cashflow and minimise your reliance on certain trading periods.

The reasons behind a campaign
Many businesses launch advertising campaigns simply to boost sales or increase brand awareness.

The launch of a new proct will almost certainly require you to step up your advertising.

New businesses will want to consider some form of advertising just to let people know they exist. You could combine it with an introctory offer to give people an incentive to visit or call.

Can you plan the campaign yourself?
You need to think carefully about what you want to achieve and the message you want the reader, viewer or listener to take away. Remember - advertising is only effective if you reach your target audience with a message that makes them want to find out more.

You may be able to design and proce a straightforward advertisement for printed media - see the page in this guide: tips on writing a print advertisement. However, most print advertising organisations have in-house services if you can't do it yourself.

If your advertising needs are more demanding than an occasional, low-priced local advertisement, it may be worth outsourcing the campaign to an advertising agency. See our guide on how to choose and manage an advertising agency. This is only suitable if you are prepared to pay the extra cost, but in any event, it is advisable to have your adverts professionally designed to ensure maximum impact.

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